Marketing Associate

2 weeks ago


San Mateo, California, United States Joyous Full time
Job Title: Associate Marketing Manager

At Joyous, we're revolutionizing mental health care by leveraging innovative technologies and treatments. As a key member of our marketing team, you'll play a crucial role in driving our mission forward.

Job Summary

We're seeking an experienced Associate Marketing Manager to join our team. In this role, you'll be responsible for managing and optimizing our Google Ads campaigns, designing creative assets for social media and email campaigns, and analyzing key metrics to inform data-driven decisions.

Key Responsibilities
  • Manage and optimize Google Ads search, PerformanceMax, and display campaigns to drive conversions and revenue growth
  • Design and develop creative assets for social media, email, and website campaigns to engage our target audience
  • Monitor and analyze key metrics, including conversion rates, click-through rates, and return on ad spend (ROAS)
  • Collaborate with cross-functional teams, including product, copywriting, and photography, to develop fresh and engaging creative assets
  • Stay up-to-date with the latest marketing trends, tools, and technologies to inform data-driven decisions
Requirements
  • 6+ years of progressive marketing experience in a high-impact startup environment
  • 5+ years of experience managing Google Ads campaigns, with a thorough grasp of paid channel platform capabilities and new optimization features
  • 3+ years of experience designing static creatives for Instagram, Facebook, or general graphic design using software like Adobe Illustrator, Adobe Express, InDesign, or Canva
  • Data-driven mindset and experience using analytics tools like Google Analytics (GA4) or LookerDataStudio to report campaign performance and develop optimization recommendations
  • Creative, empathetic, and passionate about mental health and creative marketing strategies
What We Offer
  • Competitive salary and benefits package
  • Opportunities for professional growth and development
  • Collaborative and dynamic work environment
  • Access to the latest marketing tools and technologies


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