Field Marketing Manager

7 days ago


San Diego, California, United States Ursus Inc Full time
Field Marketing Manager I

Ursus Inc is seeking a highly skilled Field Marketing Manager I to join their team. As a key member of the Americas Field Marketing team, you will be responsible for executing the marketing plan for a given industry, working closely with sales and marketing stakeholders to achieve targets.

Key Responsibilities:
  • Develop and execute a mix of workshops, executive events, industry-targeted events, and 3rd party events to meet and exceed targets for your region.
  • Streamline lead flow management from field marketing programs/events into marketing automation systems and to sales team stakeholders to maximize pipeline generation and conversion.
  • Ensure on-budget execution of programs with timely and accurate reconciliation with Finance stakeholders.
  • Consistently share best practices and optimize conversion rates of all programs.
Requirements:
  • 5+ years' experience managing events, including at least 1-3 years running field marketing events.
  • Experience running other field programs beyond physical events.
  • Experience working with direct sales teams, sales development teams (XDRs), and other cross-functional partners.
  • Experience holding event budget authority and managing budgets across an event series.
  • Experience having pipeline building responsibility.
  • Experience with Asana, marketing automation platforms (MAPS), and email building, lists, and landing pages.
Competencies:
  • Strong event management skills, including budgeting and reconciliation.
  • Excellent communication and project management skills.
  • Ability to work collaboratively with cross-functional teams.
  • Strong analytical and problem-solving skills.


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