Cybersecurity Social Media Manager

2 weeks ago

Burlington, Massachusetts, United States Pentera Full time
About the Role:

We are seeking a highly skilled and experienced Social Media Manager to join our team at Pentera. As a key member of our Brand and Communications team, you will be responsible for developing and executing a comprehensive social media strategy that showcases our brand's expertise in cybersecurity.

As a Social Media Manager at Pentera, you will be responsible for creating and curating engaging content that resonates with our target audience of cybersecurity professionals. You will also be responsible for managing our social media presence across multiple platforms, including LinkedIn, X, Instagram, Facebook, and YouTube.

Key Responsibilities:

  • Develop and execute a comprehensive social media strategy that aligns with our brand's goals and objectives.
  • Create and curate engaging content that resonates with our target audience of cybersecurity professionals.
  • Manage our social media presence across multiple platforms, including LinkedIn, X, Instagram, Facebook, and YouTube.
  • Monitor and respond to audience comments and messages in a timely and professional manner.
  • Collaborate with our Customer Operation Managers, Sales, HR, Product Marketing, and Digital Marketing teams to ensure alignment and consistency across all marketing efforts.
  • Stay up-to-date with the latest trends and best practices in social media marketing and cybersecurity.

Requirements:

  • 4+ years of experience in social media marketing in B2B software companies.
  • Hands-on experience in building, managing and reporting on social strategy, a social content calendar, and day-to-day execution on social media channels.
  • Passion for technology and being on top of tech innovation.
  • A good understanding of cybersecurity concepts and terms.
  • Strong familiarity and knowledge of security forums and discussion channels.
  • Engaging writing skills and the ability to develop creative copy and visuals.
  • A true social media expert, tracking the latest trends, with a pulse on what makes a post perform.
  • A collaborative team player with great interpersonal skills and the ability to work cross-functionally.

We are an equal opportunity employer and we are committed to building a diverse and talented workforce. We do not discriminate on the basis of race, sex, religion, color, national origin, gender, gender identity, sexual orientation, age, marital status, veteran status, medical condition, disability, or any other class or characteristic protected by applicable law. We welcome candidates from all backgrounds to join us

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