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Social Media Marketing Director
2 months ago
At Create Music Group, we're revolutionizing the music industry by empowering artists and labels with data-driven insights. As a Director Social Marketing, you'll play a pivotal role in leading the development and execution of innovative social media campaigns for our brand and entertainment clients.
Key Responsibilities:- Conceptualize and strategize compelling social media campaigns, including short-form content and digital activations, to engage target audiences and drive business objectives.
- Oversee the creative process, ensuring that social media creative assets are high-quality, engaging, and on-brand.
- Develop a deep understanding of social media platforms, particularly TikTok, to create content that resonates with clients' goals and target audiences.
- Monitor and analyze campaign performance using key metrics to gauge success and areas for improvement.
- Lead and mentor a team of creative professionals as the department expands, enhancing team performance and individual development trajectories.
- Must be based in Los Angeles.
- Bachelor's Degree in Marketing, Communications, Business Administration, or a related field.
- 5+ years of previous experience in social media marketing, with a proven track record of developing successful campaigns.
- Expert knowledge of social media platforms and trends, particularly TikTok.
- Creative aptitude for crafting innovative social media content and activations.
- Ability to manage multiple projects simultaneously, with attention to detail and organizational prowess.
- $90,000 - $115,000/annually.
Create Music Group is an equal opportunity employer dedicated to diversity and inclusion. We invite qualified candidates to apply by submitting a resume and/or a cover letter that highlights their skills and experience.