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Social Media Marketing Director

2 months ago


Los Angeles, California, United States Create Music Group Full time
Job Title: Director Social Marketing

At Create Music Group, we're revolutionizing the music industry by empowering artists and labels with data-driven insights. As a Director Social Marketing, you'll play a pivotal role in leading the development and execution of innovative social media campaigns for our brand and entertainment clients.

Key Responsibilities:
  • Conceptualize and strategize compelling social media campaigns, including short-form content and digital activations, to engage target audiences and drive business objectives.
  • Oversee the creative process, ensuring that social media creative assets are high-quality, engaging, and on-brand.
  • Develop a deep understanding of social media platforms, particularly TikTok, to create content that resonates with clients' goals and target audiences.
  • Monitor and analyze campaign performance using key metrics to gauge success and areas for improvement.
  • Lead and mentor a team of creative professionals as the department expands, enhancing team performance and individual development trajectories.
Requirements:
  • Must be based in Los Angeles.
  • Bachelor's Degree in Marketing, Communications, Business Administration, or a related field.
  • 5+ years of previous experience in social media marketing, with a proven track record of developing successful campaigns.
  • Expert knowledge of social media platforms and trends, particularly TikTok.
  • Creative aptitude for crafting innovative social media content and activations.
  • Ability to manage multiple projects simultaneously, with attention to detail and organizational prowess.
What We Offer:
  • $90,000 - $115,000/annually.

Create Music Group is an equal opportunity employer dedicated to diversity and inclusion. We invite qualified candidates to apply by submitting a resume and/or a cover letter that highlights their skills and experience.