Strategic Communications Director, Corporate Brand Advocate

2 days ago


San Diego, California, United States Blue Shield of CA Full time

Overview


The Corporate Communications team at Blue Shield of California is seeking an experienced Strategic Communications Director, Corporate Brand Advocate. In this role, you will be responsible for promoting the company's brand and reputation with all audiences.



Company Overview


The Corporate Communications team is responsible for promoting the brand and reputation of Blue Shield of California. The Communications Principal will report to the Director of Corporate Communications. In this role, you will support internal and external communications for the operations organization, including writing/editing employee communications, supporting executive visibility of the Chief Operations Officer and supporting special projects as needed.

About This Role


In this role, you will:
* Be a communications lead for one or more business units, CEO directs, lines of business and/or key company initiatives
* Partner with executive leadership and key stakeholders to design and implement strategic communications plans in support of Blue Shield of California priorities with the goal of establishing, advancing and maintaining a favorable corporate reputation with targeted audiences
* Create employee communications that provide clarity, confidence and connection to our mission, strategy and leadership team
* Design executive visibility programs to build our brand and reputation and develop message platforms to ensure we tell a consistent story
* Oversee, develop and/or support corporate communications campaigns and strategies on corporate priorities
* Write, edit, disseminate and coordinate messaging on issues or programs for use by all communications representatives in the company, including talking points, FAQs, statements, news releases, blog posts, presentations, letters, alerts and other documents
* Drive creative discussions and develop creative briefs and concepts to execute across a variety of media (videos, webinar presentations, events/meetings)
* Coach and prepare executives for speaking engagements with internal and external audiences
* Develop messaging to ensure we tell a consistent story
* Mentor other team members to learn, grow and contribute to a high-performing team

Requirements


* Requires a college degree or equivalent experience and minimum 10 years of prior relevant experience
* Requires mastery level knowledge of job area typically obtained through advanced education combined with experience
* Requires deep knowledge of project management
* Requires experience in strategic communications, including a demonstrated track record of providing advice and counsel to management, developing and executing successful communications strategies and programs
* Requires excellent verbal and presentation skills, executive presence, professionalism, and ability to influence C-level executives and build partnerships at all levels
* Requires outstanding creative writing skills with ability to capture executive voice and simplify and elevate their content
* Requires the ability to think strategically and create strategic and implementation plans that drive results
* Requires experience in both internal and external communications
* Requires excellent analytical and problem solving skills

Compensation


The estimated salary range for this role is $136,400 - $204,600 per year based on location and experience.


  • San Francisco, California, United States Vir Biotechnology, Inc. Full time

    The OpportunityWe are seeking a seasoned communications professional to join our team at Vir Biotechnology, Inc. as an Associate Director of Corporate Communications. This role will play a critical part in shaping our communication strategies to enhance our reputation, engage stakeholders, and support our business objectives.The ideal candidate will have a...


  • San Francisco, California, United States Rosendin Electric Full time

    Transformative Communications Leader WantedRosendin Electric, a pioneering electrical contractor, is seeking a visionary Communications Director to spearhead its brand narrative and drive strategic communications initiatives. As a key member of the Marketing and Strategy organization, you will be responsible for crafting and implementing a comprehensive...


  • San Diego, California, United States Neurocrine Biosciences Full time

    About the RoleThis position will be responsible for driving the development, implementation, and execution of patient and caregiver marketing strategies to support brand objectives based on market knowledge, customer insights, and brand strategy.The Director, Brand will work closely with a broad array of stakeholders to drive execution of brand plans and...


  • San Francisco, California, United States Global Gateway Advisors Full time

    Job Title: Associate Director/DirectorGlobal Gateway Advisors is seeking an experienced Associate Director/Director to lead our strategic communications efforts for technology clients. As a key member of our team, you will be responsible for developing and executing comprehensive communications strategies that drive business growth and enhance our clients'...


  • San Francisco, California, United States Tipping Point Community Full time

    Job Title: Strategic Communications DirectorTipping Point Community seeks a highly skilled Strategic Communications Director to lead our external communications efforts. As a key member of our team, you will be responsible for developing and implementing a comprehensive communications strategy that raises awareness about our mission and drives support for...


  • San Diego, California, United States Brown & Brown Inc Defunct Full time

    Transformative Communications RoleBrown & Brown, Inc. is a leading insurance brokerage firm, delivering risk management solutions to individuals and businesses since 1939. We are seeking a seasoned Vice President of Communications, Media & Public Relations to spearhead our internal and external communications efforts.This critical role is responsible for...


  • San Clemente, California, United States Corporate Strategic Resourcing Full time

    Job Overview:As a Business Development Lead at Corporate Strategic Resourcing, you will be responsible for identifying and pursuing strategic business opportunities to drive growth and revenue. This role involves developing and implementing plans to expand our customer base, nurturing partnerships, and contributing to product development efforts.Key...


  • San Diego, California, United States Element Biosciences Full time

    We are seeking a highly skilled Associate Director, Financial Planning & Analysis (FP&A) to join our team at Element Biosciences in San Diego. This pivotal role will drive financial strategy and deliver high-impact insights for our Commercial and Corporate functions.The Associate Director, FP&A, will act as a strategic financial partner, providing expert...


  • San Diego, California, United States San Diego LGBT Community Center Full time

    Job Title: Director of Planned Giving and Corporate PartnershipsJoin the San Diego LGBT Community Center as we seek a highly skilled and experienced Director of Planned Giving and Corporate Partnerships to drive our fundraising efforts and cultivate strategic partnerships.Job SummaryThe Director of Planned Giving and Corporate Partnerships will be...


  • San Francisco, California, United States Crusoe Full time

    About the RoleWe are seeking a highly skilled Director of Strategic Communications to join our team at Crusoe Energy. As a key member of our leadership team, you will be responsible for developing and executing a comprehensive communications strategy that aligns with our company's objectives.Key ResponsibilitiesDevelop and execute a communications strategy...


  • San Francisco, California, United States Tipping Point Community Full time

    Job Title: Communications DirectorTipping Point Community seeks a highly skilled and experienced Communications Director to lead our communications strategy and activities. This role is responsible for overseeing and executing the communication strategy and activities that raise funds for Tipping Point's work and elevate our brand in the community.Key...


  • San Francisco, California, United States Athena Corporate Full time

    About Athena CorporateAthena Corporate is a pioneering company that empowers businesses to achieve their full potential through innovative delegation solutions. Our mission is to revolutionize the way companies operate by harnessing the power of human and artificial intelligence collaboration. We are seeking a seasoned Director of Talent Acquisition to join...


  • San Francisco, California, United States Gap Inc. Full time

    About the RoleThe Creative Director is a visionary leader who will elevate the corporate brand's creative excellence. This role requires a masterful storyteller who can develop impactful campaigns that shift minds and build emotional connections. The ideal candidate will have deep brand and design experience, lead with strategic orientation, and be able to...


  • San Diego, California, United States Strategic Robotic Systems Full time

    About UsStrategic Robotic Systems (SRS) is a dynamic subsea engineering company that designs and manufactures sophisticated underwater robotic systems. Our collaborative culture develops systems deployed in diverse sectors, including defense, scientific research, and commercial operations. We are part of the General Oceans group of companies and share a...


  • San Francisco, California, United States Bio-Rad Laboratories Full time

    Job DescriptionAt Bio-Rad Laboratories, we are seeking a highly skilled Director of Brand Strategy to lead the development of innovative brand marketing strategies that align with our business objectives and resonate with our target customer segments.The successful candidate will use customer, product, and strategic insights to craft corporate brand...


  • San Francisco, California, United States Global Gateway Advisors Full time

    Job Title: Associate Director/DirectorGlobal Gateway Advisors is seeking an experienced Associate Director/Director to lead our strategic communications efforts for technology clients. As a key member of our team, you will be responsible for developing and executing communications strategies that drive business results and enhance our clients'...


  • San Diego, California, United States FrontRow Full time

    About Front RowAt Front Row, we're a team of innovators and creatives who partner with leading brands to accelerate their ecommerce growth. We leverage our capabilities and proprietary technology to design, market, distribute, and accelerate brands on a global scale.Our ApproachWe cultivate functional areas of expertise and retain the highest caliber of...


  • San Francisco, California, United States AI21 Full time

    Job SummaryWe are seeking a highly skilled and experienced Head of Corporate Marketing to spearhead our corporate marketing activities and drive strategic initiatives to enhance brand visibility, develop our unique voice, and deliver market recognition.Key ResponsibilitiesDevelop and execute branding strategies aligned with business goalsProvide strategic...


  • San Francisco, California, United States Bio-Rad Laboratories Full time

    Job Title: Brand Strategy DirectorAbout the Role:We are seeking a highly skilled Brand Strategy Director to lead the development of innovative brand marketing strategies that align with Bio-Rad's business objectives and resonate with target customer segments. As a key member of our team, you will use customer, product, and strategic insights to craft...


  • San Diego, California, United States Strategic Robotic Systems Full time

    About UsStrategic Robotic Systems (SRS) is a pioneering subsea engineering company that designs and manufactures cutting-edge underwater robotic systems. We are committed to innovation and growth, and our collaborative culture enables us to develop systems deployed in diverse sectors, including defense, scientific research, and commercial operations. As part...