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Sales and Marketing Associate

2 months ago

Boone, North Carolina, United States Jackson Sumner & Associates Full time
Position Overview

Jackson Sumner & Associates is seeking a Marketing Representative dedicated to enhancing the company's growth and expanding its market presence. In this role, you will engage with agents regularly, building strong connections between internal underwriters and advocating for the core principles and values of our business model. Key activities include agency visits, participation in regional conferences and events, and conducting marketing outreach calls, all essential for the success of a marketing representative at JSA.

Responsibilities:

  • Establish and nurture strong business relationships with current and potential clients (insurance agents).
  • Achieve or surpass territory goals for each product category and target accounts; meet or exceed market share objectives.
  • Collaborate with leadership to develop and implement marketing growth strategies.
  • Gain comprehensive knowledge of all product lines/services, including industry trends and competitive landscape.
  • Provide exceptional support to existing clients.
  • Utilize digital systems to track and monitor customer interactions.
  • Develop expertise in JSA's online agent resources to assist clients effectively.
  • Generate new business opportunities through conventions, campaigns, meetings, and other outreach efforts.
  • Enhance business performance by understanding agency and industry demands.
  • Attend industry conventions, expos, and trade shows.
  • Regularly contact and meet potential clients to explore new opportunities.
  • Maintain positive relationships with existing agencies/clients to encourage repeat business.
  • Collaborate with marketing colleagues to create innovative programs and identify new opportunities.
  • Perform additional duties as assigned.

Qualifications:

  • Bachelor's Degree or equivalent professional experience.
  • Experience in the insurance industry is preferred.
  • 2 to 5 years of successful sales or marketing experience, or demonstrated success in a similar role.
  • Strong analytical skills to interpret digital data and statistics.
  • Exceptional interpersonal, verbal, and written communication abilities.
  • Proven capability to develop and execute effective sales and marketing strategies.
  • Willingness to travel within the designated territory and attend national/area industry events.
  • Proficient in or quick to learn G-Suite products and social media platforms.
  • Highly organized, self-motivated, and able to prioritize and work independently on projects.
  • Valid driver's license with a clean driving record.
  • Ability to work evenings and weekends as needed.
  • Commitment to maintaining confidentiality.

Benefits:

  • Comprehensive medical, dental, and vision plans.
  • 401k retirement plan.
  • Wellness incentives and programs.
  • Access to in-house gym and wellness facilities.
  • Paid vacation, holidays, and personal/sick leave.