Design Manager

2 weeks ago


Atlanta, Georgia, United States Wripple Full time
About the Role

Wripple is seeking a highly skilled Design Manager to join our team. As a Design Manager, you will be responsible for leading design efforts for our client's primary consumer brands. This role requires a strong understanding of design principles, consumer behavior, and brand strategy.

Key Responsibilities
  • Manage creative and design project workflows efficiently within internal departments and coordinate seamlessly with external agency partners.
  • Support brand and category teams by developing a thorough understanding of our business and uncovering ways to drive efficiency and increased value within the design process.
  • Apply strategic design thinking and help develop best-in-class solutions for all creative brand activations, with a particular focus on Consumer Packaged Goods.
  • Ensure cohesion across all client consumer brands by consistently applying brand foundation tools to all creative channels.
  • Codify and creatively implement core Visual Identity System assets and master brand equities into all consumer touchpoints.
  • Foster collaboration and integrated teamwork, leveraging cross-category insights to promote creative excellence across all brands.
  • Collaborate with other members of the Design Leadership team to evaluate and streamline creative project workflows and timelines, enhancing focus on strategic initiatives.
  • Identify and integrate new and emerging design trends & technologies that can influence the visual equities and storytelling of our brand portfolio.
  • Help support the overall Design Leadership team, maintaining flexibility to pivot quickly and address urgent tasks and deliverables as needed.
  • Identify and recommend award-winning external agency partners to support our brands and help develop strategic design solutions that create long-term value for our brands
Requirements
  • Minimum of a Bachelor's degree in Design or a related field is required.
  • 7+ years of experience in design, both in agency and in-house settings, with a strong focus on consumer brands and CPG.
  • Highly organized with strong project management and workflow skills; experience with Adobe Workfront management software is preferred.
  • Experience in developing surface pattern designs for consumer brands is a plus.
  • In-depth knowledge of the packaging production process, including the key steps from final design to commercialization.
  • Proficient presenter with the ability to pitch creative and strategic concepts, effectively influencing key internal stakeholders.
  • Proven ability to collaborate with various groups across the organization and build strong relationships with key stakeholders.
  • Capability to inspire and guide both internal and external creative teams to develop compelling visual branding solutions.
  • Design portfolio showcasing exceptional strategic thinking and brand design, including case studies that demonstrate enhancing the consumer experience through design at all key touchpoints.
  • Ability to formulate and communicate a confident POV for design to assist and challenge key stakeholders in decision making.

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