Retail Media Specialist

2 weeks ago


Kansas City, Missouri, United States Associated Wholesale Grocers Full time
Retail Media and Monetization Specialist

This role is responsible for driving revenue growth through strategic advertising and promotional initiatives within our digital platforms.

Key Responsibilities:
  • Develop and execute monetization strategies to maximize revenue from digital assets.
  • Create and manage advertising programs, including display ads, sponsored content, and partnerships with brands.
  • Analyze customer data and behavior to identify opportunities for targeted advertising and optimize monetization strategies.
  • Manage ad inventory and optimize revenue and fill rates.
  • Work with vendor partners to develop proposals and manage RMN campaigns.
  • Build and maintain relationships with advertising partners, agencies, and brands.
  • Ensure compliance with industry regulations and standards.
  • Track and report on key performance indicators (KPIs), including revenue, click-through rates, conversion rates, and return on investment (ROI).
Requirements:
  • Bachelor's degree in marketing, business, or a related field.
  • Proven experience in shopper marketing, including omnichannel strategies.
  • Strong analytical skills with proficiency in data-driven decision-making.
  • Excellent communication and interpersonal skills.
  • Ability to manage budgets effectively.
  • Proficiency in marketing software and tools.
  • Strong project management skills.
About Associated Wholesale Grocers:

Associated Wholesale Grocers, Inc. (AWG) is the nation's largest cooperative food wholesaler to independently owned supermarkets, serving over 1,100 member companies and over 3,400 locations throughout 31 states from 9 wholesale Divisions.

The consolidated run-rate sales for AWG are $12.3 billion. In addition to its cooperative wholesale operations, the company also operates subsidiary companies that provide certain real estate and supermarket development services, print and digital marketing services, health and beauty care, general merchandise, pharmaceutical products, specialty foods, and natural and organic products.

Benefits:
  • Medical, Dental, & Vision Insurance
  • Health Savings Account
  • Dependent Care Flexible Spending Account
  • Paid Vacation, Holiday, and Sick Time
  • 401(k) with 4% match along with 3 other contributions
  • Tuition Reimbursement
  • Basic & Supplemental Life and AD&D
  • Employee Assistance Program
  • Short-Term and Long-Term Disability
  • Wellness Program
  • Yearly Holiday Bonus


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