Digital Beauty Strategist

3 weeks ago


New York, New York, United States e.l.f. Beauty Full time

e.l.f. Beauty is a leading company in the beauty industry, driven by a deep commitment to clean and cruelty-free products at an incredible value.

We are seeking a Digital Beauty Strategist to execute strategy and own daily operations of our apps marketplace, including e.l.f. App, TikTok Shop, Instagram Shop, and other emerging marketplaces.

The successful candidate will collaborate with our Apps Strategy Lead, Cross-functional Digital and Creative teams to ensure the successful briefing, execution, and management of content that resonates with our audience and acquisition, engagement, and sales.

Key Responsibilities:

  • Assist in developing and executing the overall strategy for beauty marketplace apps and social media channels
  • Monitor industry trends and competitor activities to inform content strategy and operational improvements
  • Manage daily operations of the e.l.f. Beauty app and social commerce channels, ensuring seamless functionality and user experience
  • Oversee content briefing, scheduling, publishing, and performance tracking across all platforms

Requirements:

  • Bachelor's degree in Marketing, Business, or a related field
  • 3-5 years of experience in content management, operations, or digital marketing, preferably within the beauty or consumer goods industry
  • Strong understanding of marketplace dynamics, social media platforms, and e-commerce best practices
  • Excellent organizational and project management skills, with the ability to multitask and prioritize effectively
  • Creative mindset with strong communication skills, both written and verbal
  • Proficient in analytics tools and social media management software

Benefits:

  • $120,000 - $150,000 per year, depending on experience
  • Competitive pay and benefits package
  • Bonus eligibility (200% of target over the last four fiscal years)
  • Equity
  • Flexible time off
  • Year-round half-day Fridays
  • Hybrid 3 day in office, 2 day at home work environment


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