Digital Partnerships Manager
7 days ago
Overview
SmartFinancial is seeking a highly skilled Affiliate Marketing Manager to join our team. As a key player in driving growth for insurance agencies, this individual will be responsible for maximizing our efforts to develop our consumer reach.
Key Responsibilities
- Traffic Acquisition
- Identify and recruit relevant top-producing traffic publishers
- Identify and recommend new channels and traffic opportunities
- Marketing Campaigns
- Develop and manage successful/profitable marketing campaigns targeting our CPA goals
- Affiliate Management
- Actively consult with key affiliate partners on an ongoing basis to help exceed their revenue objectives by recommending and implementing best practices or additional products/services to promote
- Screen current and potential affiliates for fraudulent activities
- Data Analysis
- Analyze keywords, web traffic, and market trends to make data-based decisions
- Communication
- Manage communications between technical and creative teams
- Reporting and Insights
- Analyze reporting, as well as partner insights, to recommend strategic improvements
- Collaboration
- Collaborate with the growth and management team to manage user conversion and engagement with the goal of increasing traffic from various channels
Requirements
- 3+ years of experience with affiliate management and digital marketing
- An advocate for data-driven decisions
- Strong analytical thinking
- Excellent communication and organizational skills
What We Offer
- Comprehensive Health Coverage: Health, dental, and vision insurance for you and your dependents.
- Retirement Plans: 401(k) retirement plan with company matching contributions.
- Paid Time Off: Generous PTO, holidays, and extensive paid product training.
- Professional Development: Opportunities for career growth and advancement within a supportive environment that values employee development.
- Flexible Work Options: Hybrid work arrangements, combining in-office and remote work opportunities.
Why Work at SmartFinancial
We're a leading insurance marketplace, connecting millions of shoppers to our network of insurance partners. Our World Class Culture is the best thing about working at SmartFinancial, with great SLACK channels for work and play, and top-notch company events. We're an equal opportunity employer, and we celebrate diversity and are committed to creating an inclusive environment for all employees.
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