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Creative Lead for Luxury Branding

2 months ago


New York, New York, United States Douglas Elliman Real Estate Full time

Position: Art Director

Company: Douglas Elliman

Location: Hybrid Schedule

SUMMARY:

As an Art Director, you will leverage your extensive experience in luxury branding to craft and implement innovative creative strategies. Your role will involve conceptualizing, designing, and executing impactful solutions across both digital and print media. Your leadership will be pivotal in guiding a talented creative team, fostering a culture of excellence, and ensuring a consistent luxury aesthetic throughout all projects.

EXPERIENCE/REQUIREMENTS:

  • Minimum of 8 years of professional experience in creative roles, with a strong background in luxury brand development.
  • Proven ability to lead and inspire a creative team to deliver high-quality projects efficiently.
  • Expertise in creating branded marketing materials that resonate with diverse audiences.
  • Versatile design skills across various media platforms, including print, digital, social, and video.

Key Responsibilities:

  • Develop strategic advertising campaigns aligned with business objectives.
  • Ensure timely and budget-conscious delivery of content, collaborating with marketing leadership to enhance brand presence.
  • Maintain and evolve the brand style guide, ensuring consistency across all touchpoints.
  • Engage in hands-on design work and oversee project setups for team members.
  • Exhibit strong communication skills to effectively present creative concepts.
  • Demonstrate acute business acumen, utilizing creativity to drive measurable results.
  • Bring a refined design sensibility to all projects, emphasizing luxury and innovation.

Additional Role-Specific Responsibilities:

  • Lead the art direction for photoshoots and manage the selection and retouching of imagery.
  • Guide the production of video content to support ongoing marketing initiatives.
  • Stay informed on industry trends and technologies to maintain a competitive edge.
  • Manage multiple projects efficiently, ensuring quality and timeliness.
  • Possess proficiency in creative software, including InDesign, Illustrator, and Photoshop.
  • Understand UX/UI principles for effective digital design.
  • Familiarity with social media platforms and their unique design requirements.
  • Experience in animation and video editing is a plus.

At Douglas Elliman, we are dedicated to delivering exceptional client experiences through our extensive market reach and influence in the luxury real estate sector. We seek a visionary Art Director who can elevate our brand and contribute to our ongoing success.