Marketing and Brand Development Specialist

4 weeks ago


Gilbert, Arizona, United States Mark-Taylor Full time
Job Overview

At Mark-Taylor, we're committed to delivering exceptional experiences for our employees, residents, and clients. As a Marketing Specialist, you'll play a vital role in driving our brand forward and achieving our goals.

Key Responsibilities
  • Manage the daily upkeep of our Marketing Workbook, ensuring our online presence is accurate and up-to-date across all 23,000 units.
  • Analyze marketing data to inform data-driven decisions and optimize our marketing efforts.
  • Enhance website content and organization to improve search engine rankings and user experience.
  • Develop and implement social media strategies to engage with our audience and manage our online reputation.
  • Collaborate with internal partners to deliver comprehensive marketing support and empower their success.
  • Contribute to the evolution of our brand platform through regular updates and new initiatives.
  • Develop a deep understanding of our enterprise platforms and ensure consistent branding across all touchpoints.
  • Curate and organize essential marketing resources to ensure seamless access and utilization.
  • Stay up-to-date with industry trends and conduct market research to identify opportunities and threats.
Requirements
  • Bachelor's degree in marketing or a related field.
  • 1-3 years of experience in marketing support or a related field.
  • Strong attention to detail, exceptional organization skills, and process-oriented mindset.
  • Excellent interpersonal and communication skills to work effectively with all levels of stakeholders.
  • Self-motivated, nimble, and highly results-driven in a fast-paced environment.


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