Data Scientist for Mortgage Sales Strategy

4 days ago


Columbus, Ohio, United States Citizens Financial Group, Inc. Full time
Job Description

Citizens Financial Group, Inc. is seeking an experienced Data Scientist to lead analytics efforts related to Mortgage sales and strategy. This role will focus on retaining existing customers and acquiring new ones through data-driven insights.

The successful candidate will work with stakeholders to develop and execute strategies that drive business growth through the Enterprise Smart Leads operation. This includes generating, distributing, assessing, and optimizing data-driven sales leads provided to virtual and retail Mortgage Loan Officers.

To succeed in this role, you will need strong analytical skills, including programming, data management, and statistical analysis. You should also be able to communicate effectively with non-technical stakeholders and work well in a team environment.

Responsibilities:

  • Conduct customer segmentation analyses to support Mortgage lead strategy development
  • Apply advanced analytics to engineer customized sales leads focused on Mortgage retention and acquisition
  • Optimize lead distribution across Virtual/Retail loan officers
  • Maximize production via provision of optimal number and mix of leads across channels
  • Develop and optimize lead scoring/prioritization within an overall sales lead strategy framework
  • Undertake Mortgage lead program investigation and evaluation on an ongoing basis
  • Regularly engage with Mortgage business partners to discuss application of data and analytics to Mortgage strategy and sales

Requirements:

  • Master's (or beyond) in a quantitative discipline such as Statistics, Computer Science, or related fields
  • Strong programming skills and ability to utilize various data/analytic software languages/tools
  • Strong written and verbal communication skills required with an ability to communicate analytic results to non-technical stakeholders
  • 4-7 years of experience in Analytics, particularly with Financial Services applications

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