Sauces & Dressings Global Category Manager
4 weeks ago
Kalsec aims to excel in the Savory Foods Space. To achieve this, we need to anticipate the needs of our customers, understand the expectations of their final consumers, and identify pain points along the value chain.
Our goal is to combine our product portfolio expertise with a detailed awareness of final applications, adjusting our value proposition accordingly.
We want to maximize interactions with customers and prospects to ensure we don't miss any business opportunities.
This role will collect customer feedback to adjust and improve our product ranges, sales manager training, and technical specialist skills.
The successful candidate will have a solid background in the Sauces, Dressings, and Condiments categories, allowing for a complete comprehension of the entire value chain (from sourcing to B2C Marketing) and a passion for the players in this market.
Key Responsibilities- Establish Growth Goals: Enable sales conversion and monitor sales growth in sauces, dressings, and condiments.
- Market and Consumer Insights: Identify and explain market trends, understand consumer behaviors, map customer size, potential, strength, and weaknesses, and define key customers to target and go-to-market strategies.
- Product Knowledge: Have a full understanding of Kalsec's portfolio, identify synergies and lack of synergies between business units, segment the portfolio according to customer needs, and suggest innovation and development options.
- Go-to-Market Strategy: Define priorities by region, identify key customers to grow and maintain, execute new product launches, and adjust regional plans.
- Key Customer Engagement: Become a key partner for strategic customers, help sales develop strong relationships, train sales managers, and monitor category performance through sales reports, competitor analysis, and customer feedback.
- Bachelor's degree
- Experience in sales and/or marketing
- At least 7 years of experience in the Sauces, Dressings, and Condiments business
- Scientific background in food science, chemistry, or biology
- MBA
- Snack food experience and network
- Competency with Power BI
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