Senior Product Marketing Manager for Support Portfolio
4 weeks ago
We are seeking a highly skilled Senior Product Marketing Manager to join our team and drive awareness and adoption for our Support portfolio. As a key member of our Global Services team, you will be responsible for developing and executing marketing strategies that highlight the value of our Support offerings to customers.
Key Responsibilities- Develop and execute marketing strategies to drive awareness and adoption of our Support portfolio
- Collaborate with product teams to distill features and benefits of major launches into positioning and messaging
- Conduct customer research to inform marketing deliverables and influence the product roadmap
- Identify target audience, buyer personas, and buyer journeys for the portfolio
- Develop audience-specific messaging, marketing content, and go-to-market materials
- Partner with other marketing teams to develop marketing launch strategies and focused marketing programs
- Work effectively across AWS with groups such as product, product marketing, sales, business development, enablement, and digital marketing to achieve joint business goals
AWS Sales, Marketing, and Global Services (SMGS) is responsible for driving revenue, adoption, and growth from the largest and fastest growing small- and mid-market accounts to enterprise-level customers including public sector.
What We OfferAt Amazon, we value diversity and inclusion. We are committed to creating a workplace where everyone feels welcome and valued. We offer a range of benefits and programs to support our employees, including flexible work arrangements, professional development opportunities, and a comprehensive benefits package.
Requirements- 7+ years of professional non-internship marketing experience
- Experience using data and metrics to drive improvements
- Experience building, executing and scaling cross-functional marketing programs
- Experience leading go-to-market for consumer software or hardware product launches
- Experience communicating results to stakeholders
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