Digital Media Strategist
3 weeks ago
Job Summary:
We are seeking a highly skilled Digital Media Strategist to lead our U.S. media strategy for a large consumer brand. As a key member of our team, you will design and implement comprehensive digital media strategies that align with our overall marketing and business objectives.
Responsibilities:
- Plan and optimize digital media strategies and campaigns across SEM, paid social, Google Ads, CTV, and YouTube.
- Oversee the creation and execution of the TikTok media program in collaboration with the brand team.
- Engage with key sales teams stakeholders to understand media needs and align retail media strategies with expectations and goals.
- Optimize media strategies to maximize effectiveness and achieve KPIs.
- Plan, measure, and report on findings from the A/B testing strategy for media messaging, ad creative, and ad targeting.
Requirements:
- Minimum 8-10 years of digital marketing experience with a concentration in omnichannel digital media.
- Large consumer brand experience.
- Brand media experience paid social and social.
- Experienced with multimillion-dollar budgets.
- Thrives on collaboration and working with internal partners and teammates.
- Experience managing agency partners and other outside vendors.
Benefits:
- Competitive salary with bonus.
- Full benefits (medical, dental, vision, PTO, and more).
- 17 days of PTO (accrued monthly).
- 12 paid holidays.
- Tuition reimbursement.
- Employee assistance program (EAP).
Pay Details:
- $90,000.00 to $110,000.00 per year.
Equal Opportunity Employer:
LHH Recruitment Solutions is an equal opportunity employer and welcomes applications from diverse candidates.
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