Data-Driven Marketing Analyst

2 weeks ago

New York, New York, United States Deluxe Corporation Full time
Job Title: Data-Driven Marketing Analyst - Creative Strategy

Deluxe Corporation is seeking a highly skilled Data-Driven Marketing Analyst - Creative Strategy to join our team. As a key member of our Creative Strategy team, you will work closely with senior client management to create and execute targeted multi-channel marketing campaigns for retail banks and expanding verticals.

Key Responsibilities:
  • Collaborate with clients, design agencies, print vendors, credit bureaus, and specialists from other marketing channels to drive consensus and gain approval from key decision makers.
  • Develop marketing materials that generate superior performance in terms of marketing ROI.
  • Assure quality and accuracy of all campaign collateral through a detailed proof approval process.
  • Assist in the development of segment-tailored marketing campaigns, including authoring creative briefs, concepting, copywriting, layouts, photography direction, proof approval, file release, and collateral inventory management.
  • Create and manage all production-related resources, such as creative matrices, production specs, data and print processing instructions, quality guidelines, and production schedules.
Requirements:
  • Bachelor's Degree in Marketing, Communications, Economics, Social Sciences, or Hard Sciences.
  • 1 year of related experience.
  • Delivers consistent quality/error-free work - technical/professional proficiency.
  • Knowledge of the business's methodology and tools.
  • Maintains established processes effectively.
  • Notes process deficiencies and suggests/implements improvements where necessary.
  • Manages time effectively.
  • Strong written/verbal communication with team members.
  • Basic business acumen and an understanding of the business.
Deluxe Corporation is an Equal Opportunity/Affirmative Action Employer:

All qualified applicants will receive consideration for employment without regard to race, color, creed, religion, disability, sex, age, ethnic or national origin, marital status, sexual orientation, gender identity or presentation, pregnancy, genetics, veteran status, or any other status protected by state or federal law.

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