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Marketing Data Analyst

2 months ago

New York, New York, United States Crunch Fitness Full time
Job Title: Senior Marketing Analyst

Crunch Fitness is a rapidly expanding brand with a strong presence in the US, Canada, and internationally. We're seeking a highly skilled Senior Marketing Analyst to join our team and drive business growth through data-driven insights.

Key Responsibilities:
  • Develop and maintain comprehensive data analytics to inform marketing strategies and optimize campaign performance.
  • Collaborate with cross-functional teams to design and execute A/B tests, analyze results, and provide actionable recommendations.
  • Monitor and report on key performance indicators (KPIs) such as lead generation, sales, and customer lifetime value (CLV).
  • Provide data-driven insights to inform business decisions and drive strategic growth initiatives.
  • Stay up-to-date with industry trends and best practices in marketing analytics and data science.
Requirements:
  • Bachelor's degree in a quantitative field or related discipline.
  • Minimum 5 years of experience in data analysis, marketing analytics, or a related field.
  • Proven track record of delivering impactful insights and driving data-informed decision-making.
  • Strong expertise in data manipulation, statistical analysis, and data visualization tools such as Excel, Tableau, and Domo.
  • Excellent communication and collaboration skills, with the ability to present complex data insights to both technical and non-technical stakeholders.
What We Offer:
  • Competitive salary and benefits package.
  • Opportunities for professional growth and development.
  • Collaborative and dynamic work environment.
  • Free gym membership for active employees.

Crunch Fitness is an equal opportunity employer and welcomes applications from diverse candidates. We are committed to creating an inclusive and supportive work environment that values diversity, equity, and inclusion.