Head of Digital Performance Marketing

4 days ago


Foster City, California, United States QuinStreet Full time
Job Overview

We are a pioneer in powering decentralized online marketplaces that match searchers and consumers with brands.

Our industry leading segmentation and AI-driven matching technologies help consumers find better solutions and brands faster.

They allow brands to target and reach in-market customer prospects with pinpoint segment-by-segment accuracy, and to pay only for performance results.

About the Role

We are seeking a highly skilled and strategic Director of Search Engine Marketing (SEM) to spearhead our credit card consumer acquisition initiatives.

  • Develop and execute strategic SEM plans to drive targeted traffic and maximize conversions for our credit card products.
  • Conduct in-depth keyword research and analysis to identify high-value opportunities for targeting credit card consumers.
  • Manage and optimize paid search campaigns across various platforms to ensure maximum ROI and cost-effectiveness.

The ideal candidate will have a deep understanding of search engine marketing techniques, particularly within the financial services sector.

This is an exciting opportunity for a seasoned professional to join our team and drive growth through digital performance marketing.

Requirements

To be successful in this role, you will need:

  • 7+ years of experience in SEM with a proven track record of success in developing and executing SEM strategies, preferably within the credit cards space.
  • In-depth knowledge of search engine marketing platforms and tools.
  • Strong analytical skills with the ability to interpret data, generate insights, and make data-driven decisions.
  • Excellent communication and leadership skills, with the ability to collaborate effectively across teams and influence stakeholders at all levels.

We offer a competitive salary range of $120,000 - $170,000 annually, plus performance bonus or commission and equity in the form of restricted stock units.



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