Performance Optimization Specialist

3 weeks ago

Foster City, California, United States QuinStreet Full time
Unlock Performance Marketplaces in Digital Media

We're a pioneer in powering decentralized online marketplaces that match searchers and 'research and compare' consumers with brands. Our virtual- and private-label marketplaces operate within one of the nation's largest media networks.

Our industry-leading segmentation and AI-driven matching technologies enable consumers to find better solutions and brands faster. They allow brands to target and reach in-market customer prospects with pinpoint segment-by-segment accuracy, and to pay only for performance results.

We've built our campaign-results-driven matching decision engines and optimization algorithms from over 20 years and billions of dollars of online media experience.

Key principles guiding our approach include:

  • The direct measurability of digital media.
  • Performance marketing. (We pioneered it.)
  • The advantages of technology.

We bring these elements together to deliver truly great results for consumers and brands in the world's biggest channel.

We're seeking a Senior Product Manager in our Foster City, CA office or remote, who can lead the development of the product strategy by creating a framework for decision making. Enhancing customer engagement involves examining different KPI metrics and analyzing large data sets to provide meaningful business insights. The person would be responsible for managing the current business process flow of our internal product and identifying areas of improvement by examining different sets of data.

Responsibilities:

  • Developing and implementing a comprehensive digital product roadmap and pipeline, overseeing the creation and release of new products aimed at enhancing performance, efficiency, and scalability.
  • A strategic thinker adept at defining the product roadmap and exploring new features/product enhancements.
  • Designing, developing, and establishing KPIs to monitor analysis and provide strategic insights to drive growth and performance.
  • Creating and implementing reporting on existing campaign progress, highlighting opportunities to optimize and grow the campaign through data-driven recommendations.
  • Maintaining the ability to manage multiple projects simultaneously and being willing to pivot into new tasks as needed.
  • Conducting deep dive analyses as needed of business problems and formulating conclusions and recommendations to be presented to senior leadership.
  • Collaborating closely with cross-functional teams, including engineering, design, marketing, and customer success, to ensure successful product delivery and adoption.

Requirements:

  • 5+ years of experience in product management and related fields with a proven track record of consistently exceeding revenue goals.
  • Bachelor's degree in business, accounting, economics, engineering, math/science, or a proven background in business/analytics.
  • Analytical skills to make data-driven decisions (e.g., analyze product usage).
  • Excellent communication skills to clearly and concisely communicate complex topics to diverse stakeholders (engineers, customers, etc.) in written and verbal form.
  • Strong data analysis and operationalization skills (SQL, rollups, building operational dashboards).
  • Willingness to travel 10% of the time.
  • Experience in analyzing data and creating reports with business intelligence tools such as Tableau, Power BI, etc.
  • Experience with Jira or similar project management tools (e.g., Trello, Asana) for managing product development workflows.
  • Background working with SMS/Email/Call Center category environment a plus.
  • Bonus: experience working on product-led growth or any fast-growing SaaS or consumer product.

Expected Salary Range: $105,000 - $130,000 annually. This salary range is an estimate based on national averages and may vary depending on location, qualifications, and experience. The position is eligible to receive performance bonus or commission and equity in the form of restricted stock units. The company offers standard employee benefits programs, which currently include health care benefits; retirement benefits; paid days off; and other tax-reportable benefits.

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