Strategic Partner Marketing Specialist

1 month ago

Seattle, Washington, United States AmazonWebServices Full time

Unlock Your Potential as a Strategic Partner Marketing Specialist

About AmazonWebServices:

We are a leader in cloud computing, and our mission is to provide innovative solutions for businesses of all sizes. At Amazon Web Services, we strive to be Earth's Best Employer by fostering a culture of inclusion, creativity, and continuous learning.

Role Overview:

This role offers an exciting opportunity to shape the marketing strategy and execution of AWS's SMB strategy with partners across the Americas. As a Strategic Partner Marketing Specialist, you will play a pivotal role in fostering strong co-marketing relationships, creating innovative marketing strategies, and delivering measurable results.

Key Responsibilities:

  • SMB Partner Collaboration: Build and cultivate strategic relationships with a set of AWS SMB partners, understanding their business goals and co-developing marketing strategies that align with mutual objectives.
  • Co-Marketing Strategy: Develop and execute comprehensive co-marketing strategies that encompass joint campaigns, events, webinars, content creation, and other initiatives to promote AWS and our partners.
  • Innovative Marketing: Stay at the forefront of market trends and emerging technologies, identifying opportunities for innovative partner marketing approaches that set AWS apart in the industry.
  • Campaign Execution: Lead the end-to-end execution of co-marketing campaigns, ensuring timely delivery of high-quality content, assets, and events that resonate with target audiences and drive lead generation.
  • Performance Measurement: Define clear KPIs and success metrics for partner marketing initiatives. Regularly analyze campaign performance and provide actionable insights to optimize strategies.
  • Cross-Functional Collaboration: Collaborate closely with AWS cross-functional teams, including marketing, sales, product management, and partner management, to ensure alignment and maximize campaign impact.

A Day in the Life:

This role involves regular touchpoints with internal teams to coordinate GTM activities for the SMB customer segment. You will work closely with the global partner marketing team to design and execute campaigns to drive demand generation for AWS SMB partners.

About the Team:

The AWS Sales, Marketing, and Global Services (SMGS) team is responsible for driving revenue, adoption, and growth from small- and mid-market accounts to enterprise-level customers. Our team values diversity and promotes a culture of inclusion.

Basic Qualifications:

  • 4+ years of professional non-internship marketing experience
  • Experience building, executing, and scaling cross-functional programs or marketing campaigns from concept to completion
  • Bachelor's degree in marketing, business, or a related field; MBA or relevant certifications are a plus

Estimated Salary Range:$72,600 - $155,200 per year, dependent on location and experience.
Benefits: Amazon offers a range of benefits to support your well-being, career development, and financial security. These include competitive salary, flexible working hours, medical and financial benefits, and opportunities for growth and professional development.

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