Marketing Manager III
3 weeks ago
Our client is currently seeking a Marketing Manager III Position Description
MOMA - Social Media Manager
Schedule - Remote, Bay AreaDescriptionManage social calendars & publish content
Collaborate with internal and agency
creative teams to concept, create, and deliver best-in-class visual assets
and copy for our social media channels.
Maintain a consistent brand voice
while adapting to the nuances of our industry.
Support marketing campaign
development with social-first content that drives engagement and wins
brand love.
Work with the Social Media Lead to
inform and educate on social media best practices.
Manage the creative review and
approval process with Legal, Brand Studio, and Marketing teams.
Schedule, tag, and publish all
content in Sprinklr, ensuring timely and accurate posting.
Coordinate with the paid media team
to amplify content and maximize reach. Provide insights and
recommendations for paid social media campaigns.
Prepare weekly updates to inform
internal teams of upcoming content.
Identify opportunities for future
content - informed by data, trends, and internal requests.
Maintain tags, short links, and all
content tracking mechanisms.
Guide Community Management
Collaborate with internal and agency
teams of community managers to triage timely resolution of social media
inquiries and issues.
Tap into community feedback and
consumer trends to plan, test, and launch disruptive social activations
and initiatives.
Develop and maintain resources like
social media FAQs, engagement decision trees, and care language for our
community managers.
Assist in identifying and building
relationships with brand advocates.
Work with Social Media Lead to
escalate complex issues or customer complaints.
Maintain channel hygiene by
regularly updating channel imagery, about information, highlights, and
ensuring consistency with brand guidelines.
Support the talent branding team by
amplifying employer branding content and initiatives.
Support Creator / Influencer Marketing
Manage inbound influencer outreach
and communication.
Collaborate with influencer agency
on execution of campaigns.
Assist with influencer campaign
execution and reporting.
Partner with content creators,
helping them tell engaging stories about Waymo. Skill/Experience/EducationMandatory8+ years of experience as social media manager/lead, in-house or at an agency High proficiency with X, TikTok, Facebook, Instagram, LinkedIn, and YouTube platforms Fresh POV on social media trends Eye for tone and voice; a creative mindset Strong attention to detail and organizational skills Ability to work independently and as part of a team Enthusiasm for crafting compelling social media creativeDesiredHave experience in consumer products / services, technology, or automotive brands Have extensive experience working in Sprinklr Have experience using influencer marketing tools like Tagger Are a strong project manager Foster a growth mindset and a strong desire to stay ahead of social media trends and best practices.
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