Field Marketing Specialist
1 month ago
ESSENTIAL DUTIES:
The position includes, but is not limited to, the following essential job duties, responsibilities, and requirements:
- Build and shape the brand perception within existing, emerging, and new markets.
- Work with cross-functional teams to execute strategic marketing programs or partnerships.
- You will be the primary intake for field marketing requests.
- Maintain plans and timelines and track performance metrics for multi-track projects and programs for regions and the brand.
- Work to assist the operations field team in identifying potential opportunities to increase sales at our locations and within local communities.
- Work with our store managers and district managers to seek partnerships and business-to-business opportunities within communities to increase brand awareness and sales, furthering the success of local store marketing.
- Assist our project managers with coordinating all creative needs, including local store marketing, print, direct mail, outdoor, and digital media.
- Work closely with Operations teams to aid in-store performance planning.
- Assist the Marketing Director in vendor sourcing and negotiating.
- Assist with grand opening event planning and timelines and assist store and field teams with local execution, where applicable.
- Assist with communications and rollout materials to inform internal teams of marketing plans, campaign recaps, promotions, and appropriate next steps or key learnings.
- 'Work on projects as assigned - catch all/general other duties, responsibilities, and activities may change or be assigned.
- Bachelor's degree in communications, marketing, or related field preferred. Other job-related experience and education combinations that meet the requirements may be substituted.
- 2+ years of professional work experience in field marketing within a retail environment is preferred.
- Experience with media relations/PR campaigns is preferred.
- Must be proficient in Microsoft Office Suite(Word/Excel/PowerPoint) and Adobe Creative Suite (Photoshop/InDesign/Illustrator)
- Well-developed verbal and written communication skills with the ability to present ideas and information clearly.
- Customer or client service experience.
- Customer focused: Identifies and understands customer needs and puts them first in all activities and efforts.
- Effective project management skills, strategic thinking, and problem-solving abilities.
- Creative thinker who has proficient design and organizational skills
- Must be well organized and can handle multiple responsibilities under constant deadlines with high attention to detail and accuracy.
- Sound understanding of marketing principles, the creative process, and the latest technologies and how to apply them to an overall marketing plan.
- Ability to operate under pressure and meet tight deadlines
- Travel is required. We expect the role to be 75% field and 25% office
The physical demands described here are representative of those that must be met by an employee to successfully perform the essential functions of this job. Reasonable accommodations may be made to enable individuals with disabilities to perform the essential functions. Complete physical activity inventory of the position includes:
- Sit for long periods of time.
- Operate computer keyboard and mouse for data entry.
- View computer monitor
- Hear and speak via telephone.
- Reach forward and/or overhead
- Occasionally lift up to 20 pounds
- Occasionally lift and/or carry up to 60 pounds from ground to waist level for up to 30 minutes of a workday. (I.e., to replenish fountain syrups).
- Occasionally lift and/or carry up 30 pounds from the ground to overhead up to 30 minutes a workday. (I.e., stocking/maintaining inventory levels; resets.)
- Occasionally lift and/or carry up to 40 pounds from the ground to the waist for up to 30 minutes a workday. (I.e., stocking/maintaining inventory levels; resets)
- Ability to push and pull with arms up to a force of 20 pounds. (i.e., utilizing a hand truck).
- Ability to climb a ladder to store or retrieve materials, place and/or replace signage.
The work environment characteristics described here are representative of those an employee encounters while performing the essential functions of this job. Reasonable accommodations may be made to enable individuals with disabilities to perform the essential functions. Working conditions inventory of the position includes:
- The noise level in the work environment is usually moderate at a normal range. The noise level is high inside our car wash tunnels, PPE will always be onsite.
- The lighting will include natural light from the outside as well as fluorescent lighting throughout the work areas.
- The temperatures in the store are usually moderate to a normal range.
- The individual may occasionally be exposed to extreme temperatures in a our tunnels or equipment rooms.
- Work with minimum direction and periodic supervision.
JOB DESCRIPTION ACKNOWLEDGMENT
This Job Description indicates the general nature and level of work to be performed in this position and it is not intended to contain or be interpreted as a comprehensive inventory of all the duties, responsibilities, functions and qualifications required of the position. The incumbent may be asked to perform other duties and will be evaluated, in part, on performance of the tasks listed in this job description. As with all positions, the responsibilities and duties of this position may change. The Company reserves the right to revise this Job Description at any time with or without notice. This Job Description does not constitute a contract for employment and either the incumbent or the Company may terminate employment at any time, for any reason, with or without notice.
Circle K is an Equal Opportunity Employer. The Company complies with the Americans with Disabilities Act (the ADA) and all state and local disability laws. Applicants with disabilities may be entitled to a reasonable accommodation under the terms of the ADA and certain state or local laws as long as it does not impose an undue hardship on the Company. Please inform the Company's Human Resources Representative if you need assistance completing any forms or to otherwise participate in the application process.
Circle K is an Equal Opportunity Employer.
The Company complies with the Americans with Disabilities Act (the ADA) and all state and local disability laws. Applicants with disabilities may be entitled to a reasonable accommodation under the terms of the ADA and certain state or local laws as long as it does not impose an undue hardship on the Company. Please inform the Company's Human Resources Representative if you need assistance completing any forms or to otherwise participate in the application process.
Click below to review information about our company's use of the federal E-Verify program to check work eligibility:
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