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Regional Sales and Marketing Director for Assisted Living Communities

4 months ago

Columbus, United States Aventura Health Group Full time
Full Job Description

Seeking an energetic, Mission-focused sales leader with a drive to excel. You'll drive the sales culture and results for Assisted Living and Independet Living communities, through out Ohio leading a team of seasoned professionals who believe in the value of what they do. Aventura Health Group is a leader in senior living with a reputation of providing exceptional services, lifestyles, and opportunities for older adults. The Sr. Director of Sales should be self-directed, competitive, and a strategic thinker. You'll have a wide range of tools and support via technology and people to accomplish your goals. At "Aventura, Proud to Care" is not just a tagline, it's a promise. Join our organization and help change lives for the better every day.

Responsibilities
  • Sets performance expectations and benchmarks and provides sales guidance for community sales teams to ensure that budgeted occupancy is met and exceeded.
  • Trains new sales associates and provides ongoing training for all.
  • Regularly measures performance of the sales teams through reports and identifies areas and issues that are impeding sales.
  • Ensures community sales teams are deploying strategies for sales and community outreach that address residential and assisted living, and supporting skilled nursing as census requires.
  • Tours communities regularly to identify areas of improvement in the physical plant, operations, and pricing, and makes recommendations to leadership team to address.
  • Periodically attends community marketing events, audits sales calls, and other outreach efforts to identify areas of opportunity for improvement.
  • Works in alignment with Aventura's Sr. Director of Corporate Marketing and Public Relations' Annual Events & Marketing Plan, supporting proactive planning of marketing needs, outreach, and tactics for residential and assisted living.
  • Supports sales teams and Sr. Director of Corporate Marketing and Public Relations in developing annual sales/marketing budget.
  • Reviews and assesses policies and processes that impact sales to move-in and look for opportunities to streamline and improve.
  • Stays abreast of industry sales and marketing trends that impact occupancy.
Experience
  • Minimum of 5 years direct Sales and Marketing experience; multi-site experience is preferred