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Marketing Manager

2 months ago

Fort Wright, United States Payroll Partners Full time
Description

We are hiring

We are looking for a dynamic, creative, and self-starter to join our rapidly growing organization. This person would be given the opportunity to lead the development of our marketing division. They would be joining an award-winning Northern Kentucky based company and would play a critical role in our overall success. We have great ideas and need help executing them with a focus on marketing, brand awareness and lead generation. If you have a desire to excel in marketing but haven't been given the chance and freedom to create your own department, then this may be the opportunity to consider

We offer an amazing small business culture, competitive benefits package, 401k with company match, paid holidays, and vacation.

About Us

Payroll Partners Inc. is a rapidly growing Northern Kentucky based HCM (Human Capital Management) technology and service provider. Due to growth, our team is expanding and we're looking for a Marketing Coordinator

Job Summary

This position will help lead our wide efforts in marketing, brand awareness, advertising, and lead generation. This role will require creativity, ideas, and collaboration with various workgroups to assist in the overall growth and vision of the organization.

Primary Duties and Responsibilities:
  • Create/Implement marketing strategies to generate content for our website and SEO efforts.
  • Create compelling content through storytelling, short videos, and marketing material.
  • Design and manage ads for targeted marketing campaigns.
  • Collaborate with the sales team to ensure marketing materials accurately represent product functionality for lead generation and other sales efforts.
  • Manage the company's social media presence, customer communications, and email marketing campaigns.
  • Analyze marketing performance metrics and provide regular reports.
  • Stay updated on legal tech industry trends and competitor activities.
  • Identify additional brand awareness, lead generation, and marketing ideas that align with our overall company focus.
  • Assist with testimonial generation and create company newsletter content.
Job Requirements:
  • Bachelor's degree in marketing or related field is preferred.
  • At least two years of marketing experience.
  • Experience with digital marketing, content creation (Video/Flyers/Digital) experience is preferred.
  • Geofence and digital target marketing experience is preferred.
  • Excellent project management skills.
  • Someone who is a self-starter and highly motivated is preferred.
  • Proven experience as a Marketing Coordinator or similar role.
  • Proficiency in Adobe Creative Suite, E-commerce, Analytics, Email Marketing, Content Marketing, and Advertising.
  • Experience with Zoho or other CRM platforms.
  • Strong understanding of HCM, HR, or Payroll technology.
  • Strong communication and interpersonal skills.
  • Excellent analytical skills and ability to create content ideas from collaboration with team.