Marketing Manager
4 weeks ago
Marketing Manager/Brand Manager-On-Site-Fort Wayne, Indiana
Base Salary-$125K plus Bonus & Great Benefits
Why is this a Great Opportunity?
Reporting to the VP of Marketing, in this role, you will manage all Marketing
activities for the business, including managing marketing firms, product lifecycle
branding, pricing, trade shows, communication, etc.
Wide range of marketing activities, including both strategic and tactical;
comprised of digital, marcom, trade-show, and interfacing with fantastic
marketing firms.
New offices, great working conditions.
Employee-first culture, team-based organization.
Exciting history and future of growth, both in terms of company sales and
professional development.
Strong pay, incentives and benefits.
ESSENTIAL FUNCTIONS
Participate in strategic planning and budgeting process (and management).
Competitive analysis.
Manage partner marketing firm(s) on key projects.
Manage product portfolio to maximize profitability throughout the product lifecycle.
Work closely with Sales & Marketing to identify and meet product and market
opportunities.
Create solutions to existing product performance opportunities and generate product
performance enhancements
Utilize project management skills to ensure projects are successfully completed on
time and within budget.
Track and manage marketing campaigns for effectiveness and ROI.
Prepare for and participate in trade shows.
POSITION QUALIFICATIONS
Bachelors Degree
5 years of well-rounded marketing experience.
5+ years of product management and brand management experience.
5 years of experience working for or with professional marketing firms.
Strong knowledge of product lifecycle management.
Experience analyzing marketing campaign efficiency and effectiveness.
Experience preparing for and participating in trade shows.
Knowledge of marketing communications.
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