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Marketing Coordinator

1 month ago

New York, United States Wolf Recruiting Full time
Main Function:

The Marketing Coordinator provides high-level administrative support in marketing by developing and implementing marketing and advertising campaigns, tracking sales data, maintaining promotional materials inventory, planning meetings and trade shows, maintaining databases, and preparing reports.

Daily Major Activities:
  • Marketing and Advertising Campaigns:
  • Develop and implement strategies, plans, and objectives.
  • Assemble and analyze sales forecasts.
  • Plan and organize promotional presentations.
  • Update calendars.
  • Sales and Cost Tracking:
  • Analyze and enter sales, expense, and new business data.
  • Track product line sales and costs.
  • Report Preparation:
  • Collect, analyze, and summarize sales data.
  • Prepare detailed marketing reports.
  • Promotional Materials Management:
  • Coordinate with the graphics department.
  • Inventory stock, place orders, and verify receipt.
  • Sales Support:
  • Provide sales data, market trends, forecasts, account analyses, and new product information.
  • Relay customer service requests.
  • Competitive Research:
  • Identify and evaluate competitive products' characteristics, market share, pricing, and advertising.
  • Maintain research databases.
  • Event Planning:
  • Plan and coordinate meetings and trade shows.
  • Establish contacts and develop schedules and assignments.
  • Coordinate mailing lists.
  • Budget Monitoring:
  • Compare and analyze actual results with plans and forecasts.
  • Professional Development:
  • Participate in educational opportunities.
  • Read trade publications to stay updated.
  • Additional Responsibilities:
  • Accept new and different requests to accomplish organizational goals.
  • Explore opportunities to add value to job accomplishments.
Essential Skills and Qualifications:
  • Strong verbal and written communication skills.
  • Excellent multi-tasking, customer service, and interpersonal skills.
  • Ability to work independently and manage time effectively.
  • Strong organizational skills and the ability to maintain confidentiality.
  • Proficiency in Microsoft Word, Excel, and PowerPoint.
  • Bachelor's degree required.
  • 0-3 years of relevant experience.