Product Marketing Manager

2 weeks ago

Scottsdale, United States Paradox Full time

Do you proudly "geek out" on the latest disruptive technology?

Are you passionate about figuring out how to elevate a product beyond features and function?

Do you love the intersection of analyzing a market, sharing a brand and delivering a story?

At Paradox, we believe when you get the people thing right, you can build teams that can change the world. We're helping organizations around the globe reimagine hiring with our first-of-its-kind recruitment technology. From our Conversational ATS to Career site and world-class interview scheduling and candidate experience automation, Paradox is laser focused on building world class products and a team that our clients love. Our high-performance culture and triple-digit growth have been recognized on Deloitte's "Fast 500" technology companies, the Inc 5000 list of fastest-growing private companies, and as a Forbes Best Startup Employers. And we're just getting started. We are looking for top performers who have a track record of success and want to build a company and create the future together.

We're hiring an ambitious Product Marketing Manager to help drive the success of our SaaS products. You'll be at the forefront of shaping and executing the go-to-market strategy and positioning for our market-leading HR technology software solutions. This is an opportunity to make a significant impact on a high-growth company by crafting compelling narratives that resonate with our target audience.

Sound like your perfect fit? We want to hear from you

As a Product Marketing Manager, you will be responsible for understanding client needs and the marketplace to develop and effectively communicate our product positioning to drive revenue growth and product adoption. In this role, you will:

  • Dive deep to understand client need and how our solutions solves real problems in meaningful ways
  • Research, understand and analyze market dynamics and competitors, identifying opportunities, trends, and challenges to inform and refine GTM messaging, positioning, and product roadmap
  • Work cross-functionally between Product, Sales and demand generation teams to educate internal and external audiences on the value of new features
  • Help create and execute go-to-market strategies for new product launches and updates, including product workshops, training and GTM sessions for client-facing teams and channel partners
  • Develop high-impact marketing collateral and educational resources for internal and external use, including but not limited to: sales demo decks, product videos, webinar content, press releases, product updates, website messaging and release notes
  • Immerse yourself in our company's brand voice and show continuity in all Paradox communications
  • Define key performance indicators (KPIs) and conduct analyses on the effectiveness of product marketing campaigns, making data-driven recommendations for continuous improvement
Required Qualifications:
  • Minimum of 3 years of previous Product Marketing experience in a SaaS (software as a service) environment
  • Experience demonstrating product value and functionality to internal and external stakeholders, including executive leaders
  • Proven success in developing and executing go-to-market strategies for products or related experience in crafting messaging and marketing plans and managing cross-functional initiatives
  • Excellent verbal and written communication skills, with experience translating technical product features into value and benefits for a non-technical audience, both internal and client-facing
  • Strong project management skills and a proven ability to work across functional areas to implement strategies, including with Product, Engineering, Client Success, and Sales teams
  • Excellent analytical skills, with the ability to understand, measure and deliver how product and marketing KPIs impact business success and growth
  • Ability to adapt to a fast-paced, changing environment and handle multiple priorities
  • An inherent curiosity and resourcefulness to learn from clients and users
  • Bachelor's degree in Marketing, Business or other relevant field, or equivalent years of professional experience
  • Ability to work from our Scottsdale, AZ headquarters office
  • Ability to travel periodically for marketing events and client/partner meetings
  • Authorization to work in the United States
Preferred Qualifications:
  • Product marketing experience in virtual event software or recruiting/HR technology
Why you should work at Paradox:
  • Work side by side with passionate, purposeful people - Talent is our DNA and we pride ourselves on having the best
  • Ability to make a big impact on a growing organization and drive your own growth
  • The opportunity to be part of the team building the next big thing in recruiting technology
  • Internal and external professional development, coaching, and continuous education opportunities

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