College Relations and Marketing Specialist
1 month ago
What We Offer
At Palm Beach State College, you will discover a place where ideas come to life and the heartbeat of a county begins. By joining us, you will be exposed to professionals from across the U.S. and abroad who are the strivers, reinventors, explorers, and influencers dedicated to developing talent that fills the most needed workforce roles. As the Panthers, we embrace a community of belonging, caring, and connection for our students and employees. We seek creative individuals to help PBSC fulfill its mission of inspiring hope, advancing skills, and transforming lives.
About this role
Responsible for developing campaigns to publicize and support the marketing of career education programs that prepare students to enter the workforce. Creates career path information in a variety of media formats for all occupational programs. Identifies needs and works to build enrollment in career programs through effective, targeted marketing and communication campaigns. Collaborates with staff and faculty toward the common goal of marketing career education programs to the community in accordance with the goals outlined within the grant. This is a grant funded position. Continued employment is contingent upon grant funding.
What a day of a College Relations and Marketing Specialist looks like:
- Designs, edits, and produces marketing materials including brochures, catalogs, newsletters, reports, flyers, posters, and specialized publications.
- Develops communication campaigns to publicize the College's programs and events.
- Assists College departments, faculty, and staff in establishing public relations, marketing, and communications programs. Monitors the effectiveness of programs implemented.
- Coordinates media coverage of the College by pitching story ideas, facilitating news coverage, preparing and disseminating press releases, responding to media inquiries, arranging or participating in interviews, and contributing new stories to the College's online news center.
- Provides information to the public, students, and staff regarding programs and services of a department, campus, or the College.
- Develops concepts, layouts, and scripts for paid advertisements. Places advertisements in various media.
- Develops short-term and long-term goals, objectives, priorities, and recommendations.
- Assists with the development of the departmental newsletter including contributing articles, photos, and other materials.
- Travels to meetings, between the College locations, and for other purposes. Participates in the Community and Program Advisory Board, School District meetings, and Foundation Committee meetings.
- Performs other job-related duties as assigned.
Education and Experience:
- Bachelor's degree within specific subject area related to the position.
- Two years of related experience.
- Microsoft Office Professional or similar application
- Delivering a high level of customer service
- Writing with clarity, consistency, and precision
- Writing in a positive manner to reflect favorably upon the organization
- Attention to detail while maintaining effective time and task management
- Organize and prioritize multiple competing priorities to maximize personal and team effectiveness
- Effectively communicate verbally and in writing on a regular basis with internal and external customers, build relationships, manage customer expectations, and take responsibility for a high level of service
- Regular physical attendance required
- Reach and grasp objects
- Stoop, bend, kneel, crouch, or crawl
- Use of video display terminal
- Use of manual dexterity and fine motor skills
- Identify and distinguish colors and shades of color
- Communicate information orally and in writing
- Receive and understand information through oral and written communication
- Proofread and check documents for accuracy
The minimum base pay range for this position starts at $42,583.00 annually; however, the offer may vary based on the candidate's education and experience.
Wait, there is more
- Culture: Be part of an inclusive, Panther First environment where every role has a purpose, and employees have a sense of belonging.
- Education Benefits: Tuition fee waiver at PBSC, tuition reimbursement, degree recognition award, educational leave, and more. Public Service Loan Forgiveness institution.
- Health and Wellness: Medical, dental, vision, disability, life insurance, parental leave, and more. Medical and dental insurance is available at no cost to the employee.
- Generous Time Off: Vacation, sick leave, holidays, and spring and winter breaks offering additional paid time off.
- Panther Perks: Potential remote or hybrid opportunities, wellness programs, and apps related to stress management, nutrition, meditation, and more.
- Professional Development: Leadership programs, professional learning workshops, and more.
- Retirement Investments: State retirement plan options and voluntary 403(b) and 457 plans.
READY TO APPLY? Here's your application preparation
Please review the following information in order to apply for a position at Palm Beach State College:
- Carefully review the minimum qualifications advertised for the available position as only applicants meeting the minimum requirements will be considered.
- Background Check/ Drug Screen may be required based on the specific requirements of the position for which the application is being submitted. Employment is contingent upon the passing of a drug test and upon completion of a criminal background investigation.
- An important goal of the Office of Human Resources is to respond to all applicants once a selection is made. Please take notice of the position closing date advertised. Whenever positions are filled, the Office of Human Resources responds to all applicants who have submitted applications.
Application Deadline
This position is open until filled
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