Marketing Operations Analyst 4:

1 week ago


San Jose, United States Akraya Full time

Primary Skills: Marketo (Expert), HTML (Intermediate), CRM (Proficient), B2B (Proficient), SQL (Basic) Contract Type: W2 Duration: 12 Months Location: San Jose, CA Pay Range: $60 - $65 per hour on W2 Job Summary: We are seeking a Marketing Operations Specialist to join our dynamic B2B Marketing Operations team, who will play a crucial role in building and executing email marketing programs using Marketo and other platforms. The ideal candidate will support campaign operations, ensuring efficient communication and impact on marketing strategies, while collaborating across diverse cross-functional teams. This position is a great fit for someone passionate about leveraging data to enhance marketing efforts, with a strong background in B2B and ABM marketing strategies. Key Responsibilities: Design and implement email marketing programs that effectively communicate marketing strategies and improve pipeline and bookings. Serve as the primary point of contact for Document Cloud and Creative Cloud stakeholder workstreams, aiding in audience overlap and program troubleshooting. Develop complex programs within Marketo and/or similar email platforms, ensuring a thorough understanding of lead flow and data architecture. Facilitate campaign creation within CRM tools (e.g., MS Dynamics, SFDC), understanding the significance of data fields within these systems. Contribute to marketing technology migration and transformation projects, displaying an aptitude for technical implementation and change management. Must-Have Skills: Proficient in Marketo and CRM tools (MS Dynamics or Salesforce). Solid understanding of B2B and ABM marketing strategies. Basic proficiency in HTML and CSS for email template modifications. Industry Experience: 7-8 years of relevant experience in marketing operations or technology, preferably within the SaaS sector. ABOUT AKRAYA Akraya is an award-winning IT staffing firm consistently recognized for our commitment to excellence and a thriving work environment. Most recently, we were recognized Inc's Best Workplaces 2024 and Silicon Valley's Best Places to Work by the San Francisco Business Journal (2024) and Glassdoor's Best Places to Work (2023 & 2022) Industry Leaders in IT Staffing As staffing solutions providers for Fortune 100 companies, Akraya's industry recognitions solidify our leadership position in the IT staffing space. We don't just connect you with great jobs, we connect you with a workplace that inspires Join Akraya Today Let us lead you to your dream career and experience the Akraya difference. Browse our open positions and join our team



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