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Géomarketing Data Analyst

1 month ago


Coral Gables, United States Ask Locala Full time

Locala recherche un(e) Géomarketing Data Analyst en VIE pour rejoindre notre équipe à Miami. Vous serez responsable de développer des insights géomarketing pour nos équipes pre-sales et de contribuer au développement de notre plateforme interne d'insights.

Missions principales :

  1. Développement d'insights pour les équipes pre-sales :
    • Analyser les données géographiques, les comportements des consommateurs et les tendances du marché en utilisant la stack technique de Locala (PySpark, Scala, Python).
    • Participer à l'élaboration de présentations et de rapports basés sur ces insights pour soutenir les équipes de vente lors de leurs rendez-vous clients.
  2. Contribution au développement de la plateforme interne d'insights :
    • Collaborer avec les Product managers/owners pour le développement de plateformes internes d'insights.
    • Participer à la collecte, au traitement et à l'analyse des données utilisateurs, dans une optique d'amélioration continue de la plateforme interne d'insights géomarketing.
  3. Collaboration avec les équipes Data :
  • Conduire, en collaboration avec les équipes Data Engineering et Data Science, des projets de développement de nouvelles métriques géomarketing.
Compétences requises :
  • Intérêt pour les concepts de géomarketing liés aux données de mobilité.
  • Connaissance de base des bibliothèques d'analyse de données et de visualisation (Pandas, Matplotlib, Plotly, Mapbox) est appréciée.
  • Familiarité avec les outils de traitement et d'analyse de données (SQL, Python, Spark) est un plus.
  • Excellentes compétences en communication, tant à l'oral qu'à l'écrit.
  • Bonne compréhension des plateformes d'analyse cloud-based est un plus.
  • Capacité à travailler de manière autonome et en équipe.
  • Forte motivation à apprendre et à développer de nouvelles compétences.
  • Sens de l'initiative et capacité à résoudre des problèmes.


Localisations Miami Statut à distance Hybride