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Creative Activation Manager

1 month ago

West Valley City, United States Holiday Oil Full time

Job Purpose

The Creative Activation Manager is a key part of the Marketing and Branding team at Holiday. This position will closely work with the Marketing Director and Content Manager to develop in-store printed graphics and messaging in-line with the company's branding standards. In addition, this role will oversee Holiday's digital media efforts, including by not limited to - social media graphics and messaging, website maintenance, and in-store media production. The Creative Activation Manager will track and report digital data to leadership, execute customer-facing contests, and create content for internal communications including the Monthly newsletter.

Duties and Responsibilities

Graphic Design:

  • Develops all graphics for monthly promotions with vendors.
  • Works with cross-functional departments to create messaging and graphics for internal use including menus, signage and other collateral.
  • Translates content to fit publishing media, video production and social media.
  • Coordinates all printing and delivery of materials with print vendors.

Social Media:

  • Maintains social media calendar based on promotional activities.
  • Designs and creates social media posts across all platforms.
  • Responsible for all social media posting and commenting across all platforms
  • Monitors and responds to all social media comments.
  • Facilitates social media contests and giveaways.
  • Tracks and reports on all platform engagement.

Website and Digital Media:

  • Maintains company website
  • Creates original media content for use at pumps and in-store
  • Follows current trends of SEO search and ensures optimization of the company's digital channels

Skills and Education Requirements

  • 3-5 Years experience in graphic design required.
  • Must be proficient in Adobe Creative Suite - Illustrator, Photoshop, InDesign, and Premiere Pro.
  • Must be detail-oriented and possess excellent planning, organizational and project management skills.
  • Able to work well in both team and self-managed environments.
  • Excellent communication skills verbally, written and spoken.
  • Relevant knowledge of online tools and marketing trends.
  • Ability to learn quickly and to execute programs.
  • Ability to work in a fast-paced and high-volume environment.
  • Proficient with Microsoft products including Outlook, Word, Excel, Teams, PowerPoint and other programs as needed.
  • Strong command of English language, bilingual a plus.
  • Must possess a valid Utah Driver License.
  • MVR with safe driving record required.