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Social Media Coordinator

1 month ago

Houston, United States OmniForce Solutions Full time

Position Summary

Our client is looking to fill their Social Media Coordinator position, a pivotal role that intertwines creativity, strategy, and innovation to redefine digital storytelling. This role will act as the the architect of their online persona, harnessing the dynamic power of social media to craft captivating narratives that resonate, engage, and inspire our audience.

This role is not just about managing social media; it's about being at the forefront of digital innovation, where every content piece is a gateway to immersive experiences. Your knack for identifying trends, your flair for the creative, and your strategic mindset will be key in sculpting the brand's digital journey.

Duties and Responsibilities

  • Develops and curates captivating content that showcases brand's personality and values across various social media channels, including but not limited to Facebook, Instagram, Twitter, and LinkedIn.
  • Strategizes with the marketing team to develop and execute comprehensive social media strategies that align with overall marketing objectives and resonate with target audience.
  • Proactively engages with online community, responding to comments, messages, and inquiries in a timely and authentic manner.
  • Fosters meaningful connections with audience by actively engaging in conversations, soliciting feedback, and building relationships.
  • Utilizes analytics tools to monitor the performance of social media campaigns, track key metrics, and generate actionable insights. Continuously optimize strategies based on data-driven findings.
  • Ensures brand consistency across all social media channels and campaigns, maintaining alignment with brand guidelines and values.
  • Keeps abreast of emerging trends and best practices in social media marketing, identifying opportunities for innovation and staying ahead of the curve in a fast-paced digital landscape.

Knowledge and Skills

  • Proven track record of creating engaging content and executing successful social media campaigns.
  • Strong understanding of social media analytics and reporting tools.
  • Ability to manage multiple projects simultaneously.

Key Competencies

  • Customer Focus: Ability to build strong customer relationships and deliver customer centric solutions.
  • Optimizes Work Processes: Know the most effective and efficient processes to get things done, with a focus on continuous improvement.
  • Collaborates: Builds partnerships and works collaboratively with others to meet shared objectives.
  • Resourcefulness: Secures and deploys resources effectively and efficiently.
  • Manages Complexity: Makes sense of complex, high quality, and sometimes contradictory information to effectively solve problems.
  • Ensures Accountability: Holds self and other accountable to meet commitment.
  • Situational Adaptability: Adapts approach and demeanor in real time to match shifting demands of different situations.
  • Communicates Effectively: Develops and delivers multi-mode communications that convey a clear understanding of the unique needs of different audiences.

Experience and Qualifications

  • Bachelor's degree in Marketing, Communications, Digital Media, or a related field.
  • 3-5 years of experience in social media management, preferably in a corporate or agency setting.

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