Current jobs related to Director of Search Engine Marketing - Mechanicsburg - West Shore

  • Director of Search Engine Marketing

    4 weeks ago

    Mechanicsburg, Pennsylvania, United States West Shore Home Full time

    Job Title: Director of Search Engine MarketingAt West Shore Home, we're seeking a seasoned Director of Search Engine Marketing to lead our paid search and SEO efforts. As a key member of our Marketing team, you'll play a critical role in driving our nationwide growth and mission to Bring Happiness to Every Home.About the RoleWe're looking for a strategic...

  • Sourcing Director

    4 weeks ago

    Mechanicsburg, United States The Carlisle Group Full time

    The Carlisle Group has been retained to search for a Global Sourcing Director. Our client is America's Most Admired Home Remodeling Brand®, operating in 40+ markets across 18 states. The company was founded in 2006, employs 3,000 employees, and is now at approximately $1B in sales. They are the leading experts in residential shower, bath, window, and door...

  • Sourcing Director

    5 months ago

    Mechanicsburg, United States The Carlisle Group Full time

    The Carlisle Group has been retained to search for a Global Sourcing Director. Our client is America’s Most Admired Home Remodeling Brand®, operating in 40+ markets across 18 states. The company was founded in 2006, employs 3,000 employees, and is now at approximately $1B in sales. They are the leading experts in residential shower, bath, window, and door...

  • Digital Marketing Director

    4 weeks ago

    Mechanicsburg, Pennsylvania, United States West Shore Full time

    About the RoleWe are seeking a highly skilled Digital Marketing Director to join our team at West Shore Home. As a key member of our Marketing department, you will play a critical role in driving our digital presence, ensuring an exceptional user experience, and maximizing consumer engagement and conversion.Key ResponsibilitiesDevelop and execute a...

  • Digital Marketing Director

    7 days ago

    Mechanicsburg, Pennsylvania, United States West Shore Full time

    Job DescriptionWe are seeking a highly skilled Digital Marketing Director to lead our website strategy and drive growth. As a key member of our marketing team, you will be responsible for developing and executing a comprehensive website strategy that aligns with our brand identity and consumer needs.Key ResponsibilitiesDevelop and execute a website strategy...

  • Sourcing Director

    5 months ago

    Mechanicsburg, United States The Carlisle Group (TCG) Full time

    The Carlisle Group has been retained to search for a Global Sourcing Director. Our client is America’s Most Admired Home Remodeling Brand®, operating in 40+ markets across 18 states. The company was founded in 2006, employs 3,000 employees, and is now at approximately $1B in sales. They are the leading experts in residential shower, bath, window, and door...

  • Sourcing Director

    5 months ago

    Mechanicsburg, United States The Carlisle Group (TCG) Full time

    The Carlisle Group has been retained to search for a Global Sourcing Director. Our client is America’s Most Admired Home Remodeling Brand®, operating in 40+ markets across 18 states. The company was founded in 2006, employs 3,000 employees, and is now at approximately $1B in sales. They are the leading experts in residential shower, bath, window, and door...

  • Plant Engineering Director

    2 weeks ago

    Mechanicsburg, Pennsylvania, United States Dairy Farmers of America Full time

    Job SummaryThe Plant Engineering Manager is a key member of the Dairy Farmers of America team, responsible for overseeing the maintenance functions, engineering, and site facilities. This role requires strong leadership and communication skills, as well as the ability to work closely with plant management, employees, and other departments to ensure the...

  • Director of Global Procurement

    2 months ago

    Mechanicsburg, Pennsylvania, United States The Carlisle Group (TCG) Full time

    Position Overview:The Carlisle Group is conducting a search for a Director of Global Procurement. Our client is a highly regarded brand in the home remodeling sector, operating across numerous markets. Established in 2006, the company has grown to employ around 3,000 individuals and has achieved sales nearing $1 billion. They specialize in providing a...

  • Director of Global Procurement

    2 months ago

    Mechanicsburg, Pennsylvania, United States The Carlisle Group (TCG) Full time

    Position Overview:The Carlisle Group is conducting a search for a Director of Global Procurement. Our client is a leading name in the home remodeling industry, recognized as America's Most Admired Brand, with operations spanning over 40 markets across 18 states. Established in 2006, the company boasts a workforce of 3,000 and generates approximately $1...

  • Director of Global Procurement

    2 months ago

    Mechanicsburg, Pennsylvania, United States The Carlisle Group (TCG) Full time

    Position Overview:The Carlisle Group is conducting a search for a Director of Global Procurement. Our client is recognized as America’s Most Admired Home Remodeling Brand, with operations spanning over 40 markets across 18 states. Established in 2006, the company employs around 3,000 individuals and has achieved approximately $1 billion in sales. They...

  • Director of Global Procurement

    2 months ago

    Mechanicsburg, Pennsylvania, United States The Carlisle Group (TCG) Full time

    Position Overview:The Carlisle Group is conducting a search for a Director of Global Procurement. Our client is recognized as America’s Most Admired Home Remodeling Brand, with operations spanning over 40 markets across 18 states. Established in 2006, the company has grown to employ 3,000 individuals and has reached approximately $1 billion in sales. They...

  • Land Development Director

    1 week ago

    Mechanicsburg, Pennsylvania, United States Bohler Engineering Full time

    Lead the Growth of Our Mechanicsburg OfficeWe are seeking a seasoned leader to spearhead the growth and success of our new Mechanicsburg office. As the Office Leader/Director of Land Development, you will be responsible for driving business development, leading site design teams, and fostering client relationships.Key Responsibilities:Partner with Firm...

  • Director of Global Procurement

    2 months ago

    Mechanicsburg, Pennsylvania, United States The Carlisle Group (TCG) Full time

    Position Overview:The Carlisle Group is seeking a qualified candidate for the role of Global Sourcing Director. This esteemed client is recognized as a leading brand in home remodeling across multiple markets. Established in 2006, the organization has grown to employ around 3,000 individuals and has achieved sales nearing $1 billion.Role Responsibilities:The...

  • Splunk Engineer

    2 weeks ago

    Mechanicsburg, Pennsylvania, United States Nakupuna Companies Full time

    Job Title: Certified Splunk EngineerNakupuna Companies is seeking a highly skilled Certified Splunk Engineer to join our team. The successful candidate will be responsible for the deployment and configuration of Splunk Enterprise tool and its Add-ons across all Naval Supply & Systems Command (NAVSUP) Business Systems Center (BSC) applications.Key...

  • Transportation Solutions Engineer

    1 week ago

    Mechanicsburg, Pennsylvania, United States DPDHL Full time

    Job SummaryThe Transportation Solutions CI Engineer role is a key position within DPDHL, responsible for championing our goals for Continuous Improvement into a targeted account, customer-specific direction while maintaining our organizational standards.This role will have the ability to focus on solutions for large and complex customers or be able to look...

  • Global Sourcing Director

    3 weeks ago

    Mechanicsburg, Pennsylvania, United States The Carlisle Group Full time

    Job Title: Global Sourcing DirectorThe Carlisle Group is seeking a seasoned Global Sourcing Director to join our client, America's Most Admired Home Remodeling Brand. Our client operates in 40+ markets across 18 states, employing 3,000 employees and generating approximately $1B in sales.Key Responsibilities:Develop and implement the company's supply chain...

  • Transportation Solutions Engineer

    1 week ago

    Mechanicsburg, Pennsylvania, United States DPDHL Full time

    Job Title: Transportation Solutions EngineerAt DPDHL, we are seeking a highly skilled Transportation Solutions Engineer to join our team. As a key member of our Continuous Improvement team, you will play a critical role in championing our goals for Continuous Improvement into a targeted account, customer-specific direction while maintaining our...

  • Transportation Solutions Engineer

    2 weeks ago

    Mechanicsburg, Pennsylvania, United States DPDHL Full time

    Job Title: Transportation Solutions CI EngineerThe Transportation Solutions CI Engineer role is a key position within our organization, responsible for championing our goals for Continuous Improvement into a targeted account, customer-specific direction while maintaining our organizational standards.This role will have the ability to focus on solutions for...

  • Certified Splunk Engineer

    5 months ago

    Mechanicsburg, United States Nakupuna Companies Full time

    Overview Nakupuna Companies is looking for a Certified Splunk Engineer The purpose is for the successful deployment of the Splunk Enterprise tool and its Add-ons across all Naval Supply & Systems Command (NAVSUP) Business Systems Center (BSC) applications. The deployment will cover all NAVSUP BSC applications. The primary objective of this project is...

Director of Search Engine Marketing

3 months ago

Mechanicsburg, United States West Shore Full time

We are on a mission to do something that has never been done before - to build the first nationwide home remodeling brand. That requires a high level of imagination, commitment, and determination from people who take extreme ownership of their circumstances. We are proud that our commitment to culture has earned us the 2023 Top Workplaces USA award as one of the nation's top employers, as well as distinct recognition in the following categories: Leadership, Purpose & Values, and Compensation & Benefits.

As our nationwide growth accelerates, our Marketing team at our Corporate HQ in Mechanicsburg, PA plays a key role in driving forward our mission of Bringing Happiness to Every Home® by optimizing the entire search engine marketing funnel and implementing strategic plans to improve each step of the search funnel to improve the efficiency of generating sales from search marketing.

As a Director of Search Engine Marketing at West Shore Home®, you will contribute to this mission by owning the strategy of the paid search and search engine optimization efforts to generate leads for the business. You will report directly to the VP of Digital Marketing and oversees the Search Engine Optimization Manager and Paid Search Manager. This position works closely with Regional Marketing Managers, the Director of Marketing Planning & Analytics, and the Media Director to develop, implement, and optimize the paid search and search engine optimization marketing strategies for West Shore Home.

What You'll Contribute

In this role, you can expect to:

  • Develop the 6-24 month roadmap for Paid Search and YouTube efforts to improve the efficiency of generating inquiries through Google and Bing.
  • Develop the 6-24 month roadmap for search engine optimization and content efforts to improve the organic search results of the business.
  • Manage the strategy for landing page improvements to support the paid search and organic search funnel.
  • Develop a full-funnel system for analyzing the data of search marketing from top-of-funnel strategies using online media, bidding and keyword strategy, ad performance, landing page performance, to net sales for the business.
  • Manage budget alignment process to ensure that the team is appropriately budgeted to the targeted spend and lead targets.
What It Takes to Succeed

At West Shore Home, we are Default Aggressive towards our goals and take Extreme Ownership of our results. We'll provide you with the training and tools to set you up for success, and we hope that you'll bring:
  • Bachelors degree, preferably in business or marketing.
  • 10+ years managing paid search strategy for B2C lead generation campaigns.
  • 7+ years managing teams accountable for executing B2C paid search campaigns
  • Experience managing multi-location paid search funnels and YouTube advertising for local lead generation.
  • Experience utilizing Salesforce Marketing Cloud
  • Google ads search certification, required
We Invest in YOU

We believe that when employees know they are valued and safe, they'll bring their best efforts every day. That is why we go above and beyond to ensure that our teammates know just how much they mean to us, and we are proud to have earned Top Workplaces USA for Compensation & Benefits recognition.

We've got you covered with:
  • Multiple health insurance options (medical, dental, vision, accident, life, critical illness, and short- and long-term disability)
  • 401K retirement plan with company match
  • Paid holidays and paid time off (PTO)
  • Continued training & leadership development opportunities
  • Unlimited professional and personal growth potential
More to Know
  • Schedule: Exempt role with standard hours from 8AM-5PM ET (Monday-Friday)
  • Location: Remote within approved regions
  • Seniority Level: Mid-Senior Level


The guaranteed pay range for this position is $100,000.00 per year to $180,000.00 per year. The actual rate is based on each candidate's skill set and will be determined by the Hiring Manager. This role is a salaried, exempt position that is not eligible for overtime pay.

Our Growth Story

What started as a local window & door replacement company in a small Pennsylvania suburb has grown into a technology-enabled home improvement powerhouse with over 2,500 employees across 16+ states. With continued national expansion plans, we have committed ourselves to staying true to our roots with a customer-first mindset and an employee-centric culture. While we come from different backgrounds and experiences, we are aligned by our values and are driven by a common goal - becoming America's Most Admired Home Remodeling Brand®.

We operate at our best when every employee works to achieve their individual potential. To facilitate this, West Shore Home actively invests in our people by providing the structure and support to challenge you as you grow professionally and offering tools to achieve personal satisfaction. If you are looking to unlock your potential and find out what you are truly capable of, there is no better place to do so.

It is the policy of West Shore Home to provide equal employment opportunity (EEO) to all persons regardless of age, color, national origin, citizenship status, physical or mental disability, race, religion, creed, gender, sex, sexual orientation, gender identity and/or expression, genetic information, marital status, status with regard to public assistance, veteran status, or any other characteristic protected by federal, state or local law. All employees are subject to a pre-employment screening process including a background check and drug screen. In addition, we will provide reasonable accommodations for qualified individuals with disabilities. If you require reasonable accommodation in completing the application, interviewing, completing any pre-employment testing, or otherwise participating in the employee selection process, please direct your inquiries to your recruiter.