Product Marketing Manager V

2 weeks ago


San Francisco, United States Tailored Management Full time
Product Marketing Manager
Job ID: 55913-1
Pay Rate: Location/skill-based
pproved Locations: 100% remote; NY or CA preferred
Schedule: Full-time, M-F, normal business
Duration: Initial 8-month W2 contract; extensions/conversion based on performance
Start: Targeting September 2024
Benefits: Medical, dental, vision, disability + PTO, sick time available

Job Description:

We are looking for a passionate & seasoned Product Marketing Manager to help drive our investments in creator monetization, tooling, and integrity. You'll be responsible for creating business and product strategies for both content creators and publishers, building and executing our go-to-market plans, and coordinating a cross-functional team building the product experiences for creators on Facebook. The ideal candidate will have a multi-disciplinary background-including business strategy, marketing, and analytical skills - and be passionate about the creator ecosystem.

Responsibilities
  • Partner with product and engineering to define the strategy and roadmap for upcoming investment areas such as creator monetization, tooling, and integrity
  • Envision and execute go-to-market plans for content creators and publishers, collaborating across engineering, product management, partnerships, deal team, operations, partner marketing and communications to test, announce, launch, & scale products
  • Surface & synthesize qualitative & quantitative insights that develop our positioning in the market
  • Partner closely with XFN across marketing to deliver salient guidance for creators and publishers as well as marketing collateral
Minimum Qualifications
  • 10+ years of work experience in business strategy, product marketing, consulting or marketing
  • Experience in creator eco-system (must have)
  • Storytelling (must have)
  • Inbound/Outbound (must have)
  • Influencing product (must have)
  • BA/BS degree in marketing, communications, or journalism
  • Prior Meta experience is heavily preferred
  • Experience working in media or marketing, bonus if that experience included working with creators or publishers
  • Experience launching and driving adoption for new products and services while owning and achieving KPIs
  • Experience conveying ideas to end users and engineering teams alike


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