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Marketing Content Specialist II

3 months ago

Abilene, United States First Financial Bancorp Full time

Address

We're always looking for bright individuals to join our growing organization. As a part of the First Financial Family, we will invest in your development and provide a dynamic work environment where you're challenged, valued and empowered every day. We strive to be the best destination for the industry's top talent, creating a diverse, collaborative workplace that celebrates innovation and change. We are one team, working together to get things done.

Job Description:

Office Location:

Abilene, Texas, United States

SCOPE/CONTACTS:

Individual will be required to interact frequently with the general public, employees, media contacts, bank vendors, bank employees and bank customers. As a result, incumbent should always project a good public image of First Financial Bank. This position also requires ongoing contact with the EVP of Marketing, all marketing team members, and various digital and regional media contacts and vendors.

ESSENTIAL FUNCTIONS:

The essential functions of this position would include, but not be limited to:

  • Content creation: Produce videos, photos, and graphics and curate posts for various social media, web, email and print platforms.
  • Manage social media for the Bank and Trust company, develop a social media plan and calendar.
  • Write blog articles.
  • Write and curate content for email marketing.
  • Create assets and update digital board signage for all regions.
  • Manage marketing planning calendars and create/maintain organized systems for tracking processes and asset deliverables/deadlines.
  • Help build and execute lifecycle marketing strategy.
  • Contribute creative ideas for marketing campaigns.
  • Write news releases.
  • Help identify PR opportunities.
  • Create and maintain a library of digital creative assets that are available for our Regions (social posts, print ad materials, invitations, etc.)
  • Slot in where needed Our team values elevating and supporting one another. Be willing to take on various duties as needs arise.
MINIMUM QUALIFICATIONS:
  • Degree in marketing, advertising, communications, public relations, related field, OR experience in a similar marketing position.
  • At least 1 year of relevant work experience is required.
  • Highly organized and enthusiastic about enhancing workflow/process organization and maintaining calendars.
  • Strong, conversational writing skills for content creation.
  • Graphic design and video shooting/editing.
  • High degree of technical proficiency and knowledge of social platforms.
  • Strong knowledge of MS Office applications including Word, Excel, and PowerPoint.
  • Knowledge of Adobe applications related to creation and management of content.
  • Positive mindset and a willingness to edify teammates is a must


The above statements reflect the general details considered necessary to decide the principal functions of the job identified and shall not be construed as a detailed description of all work requirements that may be inherent in the job.

Equal Opportunity Employer/Protected Veterans/Individuals with Disabilities

The contractor will not discharge or in any other manner discriminate against employees or applicants because they have inquired about, discussed, or disclosed their own pay or the pay of another employee or applicant. However, employees who have access to the compensation information of other employees or applicants as a part of their essential job functions cannot disclose the pay of other employees or applicants to individuals who do not otherwise have access to compensation information, unless the disclosure is (a) in response to a formal complaint or charge, (b) in furtherance of an investigation, proceeding, hearing, or action, including an investigation conducted by the employer, or (c) consistent with the contractor's legal duty to furnish information. 41 CFR 60-1.35(c)