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Senior Paid Media Buyer
3 months ago
Proxima is more than just a business to us; it's a vision of transforming the consumer technology landscape and giving B2C businesses the data they need to make informed decisions that drive highly performant actions. We are empowering our customers to achieve their greatest potential with innovative, data-driven solutions.
We are a first-of-its-kind data intelligence solution that leverages artificial intelligence and a proprietary database of over 60 million (and growing) unique shopper personas to enable businesses to achieve greater scale, efficiency, and financial success across their acquisition, retention, and operational strategies. We're on a mission to help maximize their performance with AI-powered solutions that have traditionally been out of reach for most companies. We believe profitable growth starts with better data.
About The Role
The Senior Paid Media Buyer is responsible for analyzing and optimizing Proxima audience performance across both testing and paying clients. They will serve as the bridge between our data and commercial teams to optimize our client onboarding tests and maximize the impact of our solution on performance in our client's ad accounts.
If you're passionate about Media Buying and want to join an All-Star team, this role is for you
What You'll Do
- Fully responsible for the day to day optimizations in Facebook Ads Manager for campaigns utilizing our audiences in client ad manager accounts - not manage of the entire ad account.
- Manage day to day communications on audience performance and tactical Ad Manager optimizations with assigned clients
- Report on paid media performance to the commercial team for assigned clients
- Collaborate with Proxima's senior growth marketing consultants on delivering optimal performance for assigned clients
- Develop new optimization strategies and tactics with your Media Strategy colleagues to drive better overall performance
- Communicate with the Product and Data Science teams to provide feedback and insight on audience strategies
- Guide the larger Proxima team on best practices and new developments in media buying strategies across all major social platforms our clients use
- Commitment is 15-20 hours per week
- 7+ years of paid Facebook advertising experience and driving quantifiable results
- 7+ years managing paid social media advertising clients
- 2+ years of paid TikTok advertising experience
- Strong understanding of advertising and marketing principles, particularly for online audiences
- Strong written and verbal communication skills
- Client facing experience with strong skills in data storytelling
- Excel prowess in manipulating raw data into digestible action items
- Part-time role (15-20 hours per week)
- Possibility to turn into a full-time role
- Flexible working hours
- Open to remote applicants
The base pay for this position represents the high and low end range offered for this role. The base pay offered for this position will depend on numerous factors including individual performance, skills and experience.
We value diversity and inclusivity. We are an equal opportunity employer and do not discriminate based on race, religion, color, national origin, gender, sexual orientation, age, marital status, veteran status, or disability status.
