Marketing Specialist

2 weeks ago


St Albans, United States Equifax Full time

Equifax is looking for a creative, multi-talented

Marketing Specialist

to join our Automotive and Insurance Marketing team. This role is responsible for developing end-to-end integrated marketing campaigns to increase awareness, engagement and retention of our products and services to the auto and insurance industries. The

Marketing Specialist

successfully develops, executes, and monitors marketing programs across a variety of channels. This includes developing industry expertise to generate ideas and content for sales collateral, advertising, thought leadership, and analyzing trends and competitive landscape to help deliver the Equifax value story to the market. The ideal candidate will have outstanding people skills, an ability to work independently and receive guidance, strong planning and execution skills, technical marketing skills, excellent time management, and business knowledge. This role works cross-functionally with the Product Marketing, Demand Generation and Marketing Operations teams as well as Industry partners to develop innovative programs that drive demand and marketing qualified leads.

This position follows a hybrid work environment and requires in-office presence at our Midtown Atlanta office. What you'll do Market intelligence - learn and understand industry, trends, customer needs and challenges

Be an expert on our competition and how they are positioned- understand gaps and opportunities for Equifax

Collaborate with product management to develop product positioning and messaging that resonate with our target buyer personas

Help develop, execute and manage a budget against a marketing plan that supports the Verticals’ growth strategy to help drive market share and develop new business

Build partnerships and programs with key Auto and Insurance industry organizations

Deliver Vertical specific content and collateral - including customer presentations, product collateral, webinars, videos, use cases, case studies and value visualization ROI

Assist with Event Coordination as needed

What experience you'll need Bachelor's degree or equivalent experience

Minimum of 5 years experience in product marketing, marketing communications, or similar B2B marketing roles

Familiarity with tools such as Salesforce, Marketo, Pardot

Expert level experience with networking platforms such as LinkedIn, Twitter, Facebook and Instagram

Proven ability to develop strategies to drive demand and awareness within specific target segments or verticals

Demonstrated written and verbal skills with sensitivity to diversity of audiences including internal and external groups of varying sizes

What could set you apart MBA or advanced degree

Experience in the Automotive or Insurance Industry

Experience in the technology and/or data industries or working with technology and/or data-related products and services preferred

Prior experience working in a complex, highly matrixed organization

Critical thinking and Project management

Ability to adjust to new, changing or ambiguous situations (e.g., different management styles, new methods, systems and procedures) and changing priorities within the business and the marketplace

Ability to initiate and take responsibility for own development

#J-18808-Ljbffr



  • St Albans, United States Neuraxpharm Group Full time

    Career Opportunities: Marketing Specialist IT Solutions (1113) Making Science is an international digital acceleration company with over 1,200 experts across 15 markets, including Spain, Portugal, Mexico, Colombia, France, Italy, the UK, Ireland, Sweden, Denmark, Norway, Finland, Germany, Georgia, and the USA. As a proud consulting partner of Local Planet...

  • Marketing Specialist

    17 hours ago


    St Albans, United States CESNA GROUP INC Full time

    [Position] Marketing Specialist [About Our Client] Our Client is a Global leading Chemical Manufacturer, specializes in Building & Interior materials, Automotive materials and Industrial Film backed by approx 4,270 employees across the world. [Job Summary] The Marketing Specialist/Associate is responsible for overall product marketing, including operational...


  • St Albans, United States American Advertising Federation Full time

    Website Marketing Specialist Location: Alpharetta, GA Workstyle: Hybrid (40% Remote) What Makes a Honda, is Who makes a Honda Honda has a clear vision for the future, and it s a joyful one. We are looking for individuals with the skills, courage, persistence, and dreams that will help us reach our future-focused goals. At our core is innovation. Honda is...


  • St Albans, United States iIT Distribution Full time

    A global company actively growing in the field of Value Added distribution is seeking a content marketer. The main task as a content marketer is to create unique IT market content – it should become the primary source of interesting and informative material for our clients and partners! PRIMARY RESPONSIBILITIES: Content filling of the company's websites...

  • Specialist TikTok

    1 week ago


    St Albans, United States Netex Consulting Full time

    Details If you are passionate about TikTok, have a knack for creativity, and thrive in a fast-paced digital environment, we would love to have you in our team! Required Skills Requirements: Proven work experience as a TikTok Specialist or a similar role, with a strong portfolio of successful TikTok campaigns. In-depth knowledge of the TikTok platform,...

  • Flooring Specialist

    7 days ago


    St Albans, United States Young Office Full time

    The Flooring Specialist provides an equal and outstanding level of service and overall experience to each customer in an effort to market and sell commercial floorcoverings and related services. Informs clients of accurate product and services information. Maintains ongoing relationships with customers through continued contact. Completes customer sales...


  • St Albans, United States Remote Scouter, Inc. Full time

    ***Proficiency in spoken and written English at an advanced level is required for this role. ***This is a contract position with the intent to hire as a full-time employee in 30-90 days after start date. A day in the life: As a Digital Marketing Strategist, you are responsible for owning the execution, performance, and growth of Paid Media advertising...


  • St Petersburg, United States NCO Ent. Full time

    NCO Enterprise is growing rapidly and looking for a Marketing Outreach Specialist to be the next great addition to our exceptional customer service, sales, and outreach specialist team. We are looking for a competitive, coachable, and incredibly tenacious Marketing Outreach Specialist who is not only a professional but who can bring unique value to our...


  • St Paul, United States I.C. System Full time

    IC System is looking for someone who shares our company core focus and values. Strong candidates will uphold our Core Values, contribute to our positive culture, be a trustworthy colleague, and enjoy working on a collaborative team. The right person is someone who makes our organization a better place for every employee. If you are a creative and driven...


  • St Paul, United States I.C. System Full time

    IC System is looking for someone who shares our company core focus and values. Strong candidates will uphold our Core Values, contribute to our positive culture, be a trustworthy colleague, and enjoy working on a collaborative team. The right person is someone who makes our organization a better place for every employee. If you are a creative and driven...


  • St Paul, United States TopSpot Internet Marketing Full time

    As a TopSpot Team Lead , you will help grow qualified business leads for a portfolio of new and existing Customers through personalized, integrated digital marketing strategies. You will lead and guide a Team of specialists to align with client business objectives, implement digital strategies, showcase transparent results, and provide a positive Customer...


  • St Louis, United States CCA Global Partners Full time

    Talent…innovation…passion…our employees are pouring their hearts into building a better world! CCA Global Partners connects family-owned businesses across North America to give them the power of scale, resources, and innovation translating into that competitive edge needed to succeed in this big box world. We offer a hybrid work schedule, flexible time...


  • St Albans, United States BlueLinx Holdings Inc. Full time

    Territory Sales Manager - Box Store Specialist Friday, May 3, 2024 BlueLinx is expanding their Sales team! The Territory Manager will be responsible for maintaining and growing the sales for our Box Store Customers in Western Washington and Oregon (along the I-5 corridor). BlueLinx is looking for a Territory Sales Manager to handle existing customers, as...


  • St Albans, United States BlueLinx Holdings Inc. Full time

    Territory Sales Manager - Box Store Specialist Friday, May 3, 2024 BlueLinx is expanding their Sales team! The Territory Manager will be responsible for maintaining and growing the sales for our Box Store Customers in Western Washington and Oregon (along the I-5 corridor). BlueLinx is looking for a Territory Sales Manager to handle existing customers, as...

  • Marketing Specialist

    3 weeks ago


    St Louis, United States Dining RD Full time

    Marketing Specialist at DiningRD Overview: DiningRD is seeking a dynamic marketing professional with a focus on implementing creative strategies to increase exposure, generate qualified leads, and drive business. DiningRD serves the senior living industry with consulting dietitians and powerful foodservice software (SaaS). Responsibilities: Lead Generation:...


  • St Paul, United States DAN & JERRYS GREENHOUSES LLC Full time

    If you are unable to complete this application due to a disability, contact this employer to ask for an accommodation or an alternative application process. Marketing Specialist Full-Time Monticello, Minnesota, Monticello, MN, US 4 days ago Requisition ID: 1164 Dan & Jerry's Greenhouses Mission: It is our Mission to provide the finest quality product and...


  • St Paul, United States CareerBuilder Full time

    The Marketing Communications Specialist will manage the implementation of our internal and external communication plan. This individual will oversee the execution of these activities while working with the company's senior and marketing management teams. The Marketing Communications Specialist will oversee our on-line presence by managing website content and...


  • St Paul, United States DTN Full time

    DTN is a global leader providing insights and analytics to our customers to feed, fuel, and protect the world. We help people make critical business decisions that impact the agriculture, oil and gas, trading, and weather industries. It’s a difference you’ve likely felt without even knowing it. From the food on your plate to the gas in your car to the...


  • St Paul, United States Talent Software Services Full time

    Are you an experienced Marketing Communications Specialist with a desire to excel? If so, then Talent Software Services may have the job for you! Our client is seeking an experienced Marketing Communications Specialist to work at their company in Valencia, CA. Position Summary: The Integrated Marketing Communications team strives to provide a unique brand...


  • St Albans, United States BlueLinx Holdings Inc. Full time

    Territory Sales Manager - Box Store Specialist Monday, May 20, 2024 BlueLinx is expanding their Sales team! The Territory Manager will be responsible for maintaining and growing the sales for our Box Store Customers in Western Washington and Oregon (along the I-5 corridor). BlueLinx is looking for a Territory Sales Manager to handle existing customers, as...