Senior Manager, Digital Marketing | Remote

2 weeks ago

Myrtle Point, United States LifeWay Full time

Overview Lifeway Marketing is growing We are seeking the Senior Manager, Digital Marketing?- Remote. The Senior Manager will lead all of Lifeway's omni-channel efforts around our digital marketing channels including paid media, organic social, and marketing automation. They will be responsible for establishing the vision, strategic planning and execution within each channel. This manager will also have budget responsibility for all paid media efforts and oversee a team of channel managers and strategists. This role will take a lead in strategy development, campaign oversite, analysis, testing, and reporting for all enterprise-wide paid media, organic social and email initiatives. You'll work with internal teams and agency partners to effectively and efficiently drive online conversions and lead generation efforts. This role will be skilled in SA 360, Google Ads, Microsoft Ads, Meta, and other biddable media platforms?along with Salesforce. The Senior Manager is also responsible for weekly, monthly, and annual reporting on all marketing channel performance. They must be skilled in synthesizing data and findings into executive-level presentations with actionable recommendations. The ideal candidate will have proven professional experience and success in managing multiple digital channels and driving awareness and conversions through organic strategies. Lifeway is hybrid of B2C and B2B customers so dual expertise and experience in both ecommerce and lead generation, delivering quality B2B prospects at high volume is critical. Why Lifeway? Lifeway is a place where you can bring your faith and work experience to join in the most important mission in the world: making disciples of Jesus Christ. Whether you're a creator or storyteller, data guru or problem-solver, or anywhere in between, if you're passionate about serving the church, we have a place for you. Lifeway has a strong Work from Anywhere (WFA) culture that is deeply focused on our mission and values. While headquartered in Nashville, TN, many of our positions are remote-eligible and have autonomy and flexibility with work hours. We provide equipment and resources to ensure team members have access to a productive and ergonomic workspace. We believe building relationships and community is essential to how we work together, so Lifeway hosts all-team meetings several times per year and provides travel for key team gatherings for remote-based team members. Full-time employees are eligible for enrollment in our comprehensive benefits plans including healthcare, vacation and sick time, holiday pay, care days, 401(k) plan, maternity and paternity leave, adoption assistance, mission trip time, and more.?If this sounds like a place where you would be excited to serve the kingdom of God, we would love for you to join our team. Learn more about our culture at team.lifeway.com/culture-code This is a remote position in the U.S. with occasional travel to Nashville for in-person team gatherings. #LI-Remote Responsibilities * Leads in strategy development, campaign oversite, analysis, testing, and reporting for all enterprise-wide paid media, organic social and email initiatives * Collaborates with internal teams and agency partners to effectively and efficiently drive online conversions and lead generation efforts * Responsible for weekly, monthly, and annual reporting on all marketing channel performance * Creates and executes comprehensive paid, organic channel and marketing automation strategies for creating a holistic campaign experience * Assures strategy is focused on serving churches, increasing revenue, retention rates, and LTV, generating leads, achieving low CPAs/ROAS * Manages agency to ensure proper execution of paid media campaigns * Manages email and SMS workflow, tasks and calendars in order to deliver campaigns on-time * Develop and manage Lifeway's rewards and loyalty program * Oversee the template library, ensure email best practices, mobile responsiveness and rendering across all clients and devices * Defines digital marketing channel success metrics throughout the funnel * Develops and manages high-quality reporting, and communicate performance and insights * Manages the digital marketing team channel strategists overseeing their day-to-day responsibilities and growing them as individuals * Work with the brand and ministry teams on creative, messaging and priorities * 10-15% travel, sometimes overnight Qualifications Education Bachelor's degree in Marketing, Online Commerce, Business, or related fields of study Experience Required * Lives out Lifeway's mission and values, showing deep commitment to Kingdom work * 7+ years of expert level experience managing various paid and organic omnichannel campaigns either client or agency side. * 3+ years of people management experience * P&L responsibility for multi-million dollar ad spend * Critical entrepreneurial mindset and skills, proven ability to integrate with Sales / Operations teams * Active, hands-on experience building campaigns directly in paid media platforms such as Google and Meta * Demonstratable acumen in building email, SMS and push campaigns and user journeys in Salesforce Marketing Cloud and Attentive * Experience in marketing automation, defining audience segmentation, and web analytics * Highly skilled in SA 360, Google Ads, Microsoft Ads, and other biddable media platforms * Knowledge of email regulations including CAN-SPAM, GDPR, TCPA and CASL * Planning and executional skills - planning, writing briefs, segmentation, campaign setup, QA, A/B testing, reporting. * Demonstrated analytical and problem-solving skills; has leveraged data to drive decisions and turned results into actionable learnings. * History managing multi-layered projects across various cross-functional teams, hitting milestones and achieving KPIs. * Knowledge of current and future trends in digital marketing and communications platforms and applications Member and/or actively involved in an evangelical Christian church Experience Preferred * Dual experience in both ecommerce and lead generation * Knowledge of HTML coding is preferred; JavaScript, CSS, SQL, or alternative secondary coding knowledge * SMS Strategy * Building and implementing loyalty programs Options

#J-18808-Ljbffr

  • Director, Digital Marketing

    1 week ago

    Myrtle Point, United States LifeWay Full time

    Overview Lifeway Marketing is seeking the Director, Digital Marketing & E-Commerce - Remote. If you have a passion for finding the right blend of art and science in a digital-first world while leveraging data to deliver insights that help Marketing drive business forward then we'd love to hear from you. You will lead the Digital Experience & E-Commerce teams...

  • Junior Digital Content Specialist

    2 weeks ago

    Myrtle Point, United States The Moran Group Full time

    The Moran Group Junior Digital Content Specialist Remote , Louisiana Apply Now The Junior Digital Content Specialist will support members of the existing Digital Content team in creating, scheduling, maintaining, and optimizing clients' online presence. This position is a great opportunity for someone interested in learning more about the field of online...

  • Junior Digital Content Specialist

    2 weeks ago

    Myrtle Point, United States The Moran Group Full time

    The Moran Group Junior Digital Content Specialist Remote , Louisiana Apply Now The Junior Digital Content Specialist will support members of the existing Digital Content team in creating, scheduling, maintaining, and optimizing clients' online presence. This position is a great opportunity for someone interested in learning more about the field of online...

  • Digital Marketer

    3 weeks ago

    North Myrtle Beach, United States Coastline Maids Full time

    Job DescriptionJob Description A+ Better Business Bureau, Several awards for innovation and success.This is NOT a remote position.  College students working towards a digital and/or Marketing degree are encouraged to apply.We are seeking a highly motivated and detail-oriented Digital Marketing Intern to join our team. As a Digital Marketing Intern, you...

  • Marketing Communications Specialist

    5 days ago

    Myrtle Point, United States Vista Equity Partners Full time

    Marketing Communications Specialist (Remote Opportunity) Bring your best and truest self. We celebrate what makes us different and what brings us all together. At Greenway Health, we are committed to an inclusive environment and a culture of belonging as we pursue our purpose of healthier communities, successful providers, and empowered patients. We are...

  • Senior Product Marketing Manager

    7 days ago

    Myrtle Point, United States Aidoc Full time

    Aidoc is recruiting a Senior Product Marketing Manager in the United States. Join our team! About Aidoc: Aidoc is a pioneering force in clinical AI. Our clinical AI imaging solutions help physicians quickly identify and diagnose urgent cases and improve patient outcomes. Built on Aidoc’s exclusive aiOS, we analyze and aggregate medical data to enable care...

  • Manager of Digital Health

    5 days ago

    Myrtle Point, United States Expion Health Full time

    Job DescriptionJob DescriptionManager of Digital Health & Business DevelopmentJob DescriptionJoin us in powering the future of healthcare cost containment. Expion Health has an exciting opportunity for a Manager of Digital Health & Business Development. Our team of medical cost containment professionals are dedicated to our mission of powering the future of...

  • Marketing Communications Specialist

    7 days ago

    Myrtle Point, United States Vitera Healthcare Solutions Full time

    You Belong at Greenway Bring your best and truest self. We celebrate what makes us different and what brings us all together. At Greenway Health, we are committed to an inclusive environment and a culture of belonging as we pursue our purpose of healthier communities, successful providers, and empowered patients. We are united in our goal to build the future...

  • Paid Social Manager

    6 days ago

    Myrtle Point, United States Creative Resource Full time

    We’re working with a remote first, ethical and sustainable Ecommerce Digital Marketing Agency, who are looking for a Paid Social Manager to join them. Our Client Our client is an ethical and sustainable, digital marketing agency who work across a host of ethical eCommerce brand names. They work as strategic partners with clients with passion and integrity,...

  • Director of Marketing

    4 days ago

    Myrtle Point, United States Provider Partners Health Plan Full time

    Provider Partners Health Plans “PPHP” is seeking a Director of Marketing to provide overall leadership, market awareness and direction, focused on redefining senior care through tech-enabled, value-based care. The Director of Marketing will be responsible for taking the lead on projects and marketing with focus on Nursing Home and key market...

  • Senior Sales Manager, US Market

    4 days ago

    Myrtle Point, United States Fapon Biotech Inc Full time

    Fapon is an industry-leading IVD platform organization that offers an unmatched product and service combination of innovative biomarkers and bioactive raw materials, and one-stop solutions of Open Instrument Systems and Reagents, with our mission to enable earlier disease identification and more timely, accurate, and affordable diagnosis. Nowadays, we have...

  • Sales And Marketing Manager

    2 weeks ago

    Myrtle Point, United States The Kilburn Agency at InsuraTec Full time

    Join us as our Sales and Marketing Manager, where you'll spearhead the development and execution of strategic initiatives to promote and sell our suite of life insurance products. Your mission is clear: drive revenue growth, bolster market share, and elevate our brand presence within the life insurance domain. This pivotal role demands a blend of visionary...

  • Senior Market Accountant

    4 weeks ago

    Myrtle Point, Oregon, United States SCA Health Full time

    Senior Market AccountantJOB_DESCRIPTION.SHARE.HTMLCAROUSEL_PARAGRAPHJOB_DESCRIPTION.SHARE.HTMLBirmingham, AlabamaSurgical Care AffiliatesFinanceRegularFull-time1USD $67,800.00/Yr.USD $86,584.00/Yr.31233Job Description OverviewSurgical Care Affiliates (SCA) is transforming specialty care in our communities.We relentlessly create value by aligning physicians,...

  • Senior Market Accountant

    3 weeks ago

    Myrtle Point, Oregon, United States SCA Health Full time

    Senior Market AccountantJOB_DESCRIPTION.SHARE.HTMLCAROUSEL_PARAGRAPHJOB_DESCRIPTION.SHARE.HTMLBirmingham, AlabamaSurgical Care AffiliatesFinanceRegularFull-time1USD $78,000.00/Yr.USD $95,000.00/Yr.33845Job Description OverviewSurgical Care Affiliates (SCA) is transforming specialty care in our communities.We relentlessly create value by aligning physicians,...

  • Product Marketing Manager

    5 days ago

    Myrtle Point, United States StellarWP Full time

    The Product Marketing manager is critical to the successful development, launch, and maintenance of products. As a key contributor within the Marketing team you'll be tasked with developing effective marketing strategies and plans through proven marketing strategies; developing positioning, messaging, competitive differentiation, and enabling teams to ensure...

  • Technical Business Analyst

    2 weeks ago

    Myrtle Point, United States Vista Equity Partners Full time

    Technical Business Analyst (Remote Opportunity) Bring your best and truest self. We celebrate what makes us different and what brings us all together. At Greenway Health, we are committed to an inclusive environment and a culture of belonging as we pursue our purpose of healthier communities, successful providers, and empowered patients. We are united in our...

  • Sr Manager, Portfolio Management

    2 weeks ago

    Myrtle Point, United States Thermo Fisher Scientific Full time

    Job Description The Senior Manager, Portfolio Management will closely work with the Director, Portfolio Management Life Science, Chemicals & Chromatography, and the portfolio management leadership team to develop portfolio, category, and supplier strategies for the Chemicals & Chromatography Portfolio. The They will also be leading main Chemicals...

  • Sr Manager, Portfolio Management

    2 weeks ago

    Myrtle Point, United States Thermo Fisher Scientific Full time

    Job Description The Senior Manager, Portfolio Management will closely work with the Director, Portfolio Management Life Science, Chemicals & Chromatography, and the portfolio management leadership team to develop portfolio, category, and supplier strategies for the Chemicals & Chromatography Portfolio. The They will also be leading main Chemicals...

  • Marketing Operations Associate

    4 weeks ago

    Myrtle Point, Oregon, United States Dolead Full time

    We are a global leader in Lead generation and we power the growth of 200 clients across 15 countries in Europe & North America.Dolead runs paid marketing campaigns faster, integrates customer data with confidence and generates sales-ready leads at a fixed cost per lead.We're looking to add to our team to support our growth in the North American market - you...

  • Paid Performance Marketing Specialist

    6 days ago

    Myrtle Point, United States Talent Sam Full time

    Our clientis a leading marketing agency that has been helping businesses achieve ambitious awareness and conversion goals for nearly a decade! Home to the best minds in the business, the agency is known to develop multi-channel marketing strategies to deliver award-winning results for clients across multiple sectors. Job Summary: As our Paid Social & Paid...