Brand Marketing Director

2 weeks ago

Atlanta, United States Serenity Healthcare, LLC Full time
Brand Marketing Director
Location: Sandy Springs, GA

Welcome to Serenity Healthcare, where we are revolutionizing mental healthcare and transforming lives. As we continue our remarkable journey of growth, with a staggering 130+% year-over-year expansion for the past 5 years, we are on the lookout for an exceptional Director of Brand Marketing to join our dynamic marketing team.

The Brand Marketing Director will play a pivotal role in our expansion by developing compelling brand positioning, messaging, visual identity, and collateral. This position will have three direct reports along with access to all relevant technologies, resources, and budget to achieve their assigned goals.

Key Responsibilities
  • Develop and implement comprehensive brand strategies that align with Serenity Healthcare's overall business goals and mission.
  • Define and refine the positioning of the Serenity Healthcare brand in the market, ensuring a clear and compelling identity.
  • Craft and communicate consistent brand messaging across all channels, ensuring alignment with the company's values and mission.
  • Oversee the visual identity of the brand, including logo, design elements, and brand guidelines, to maintain a cohesive and recognizable image.
  • Collaborate with internal team members to develop compelling brand stories that resonate with the target audience.
  • Manage the creation of marketing collateral, ensuring it reflects the brand's identity and effectively communicates key messages.
  • Conduct market research to stay informed about industry trends, competitor activities, and consumer preferences while analyzing data to derive insights and inform strategic brand decisions.
  • Oversee brand representation at events and sponsorships, ensuring alignment with brand values and goals.
  • Serve as the primary point of contact for internal stakeholders such as field sales and physicians as it relates to marketing activities and performance.
  • Manage three direct reports while maintaining oversight and project management across the entire marketing department.
Key Qualifications
  • A minimum 7+ years of demonstrable experience as a senior brand leader, or similar role, with a track record of successfully developing and executing brand strategies.
  • Proven track record managing direct reports in a full-time capacity.
  • Strong expertise in developing and implementing comprehensive brand strategies that align with business goals and mission.
  • Creative and innovative thinker with the ability to craft compelling brand stories and messaging that resonates with target audiences.
  • Proven track record leveraging project management tools while collaborating with internal team members to hit project deadlines.
  • Experience overseeing and managing visual brand identity elements, including logos, design, brand guidelines, and website.
  • Strong collaboration and communication skills to work effectively with cross-functional teams, ensuring consistency in brand messaging.
  • Experience in conducting market research to inform brand strategies, and the ability to analyze data for insights.
  • Ability to foster a culture of brand advocacy among internal teams, ensuring alignment with brand values and messaging.
  • Strong leadership skills with the ability to provide guidance, training, and education to internal teams on brand messaging and identity.
Benefits
  • Medical, Dental, and Vision Insurance (Serenity covers 90% of your insurance premium)
  • PTO + Major Holidays Off
  • Career Advancement

  • Director of Brand Marketing in Atlanta

    4 weeks ago

    Atlanta, United States Goodwin Recruiting Full time

    Join Our Team as Director of Brand Marketing We are a locally owned company poised for growth and are seeking a dynamic Director of Brand Marketing to lead us to the next level. With a background in hospitality and distribution, you will play a pivotal role in shaping and influencing our brand. If you are a collaborative leader ready to make a significant...

  • Director of Brand Marketing in Atlanta

    2 weeks ago

    Atlanta, Georgia, United States Goodwin Recruiting Full time

    Join Our Team as Director of Brand Marketing We are a locally owned company poised for growth and are seeking a dynamic Director of Brand Marketing to lead us to the next level. With a background in hospitality and distribution, you will play a pivotal role in shaping and influencing our brand. If you are a collaborative leader ready to make a significant...

  • Marketing Director

    4 weeks ago

    Atlanta, United States Lack + Daily Marketing Recruiting Experts Full time

    Headquartered in Atlanta, our client is a $10B global consumer products organization with more than 100 brands. The company's vision is to become a consumer led, innovation powerhouse and growth engine that is a force for good and an amazing place to work, grow and thrive! The Marketing Director is a critical leadership role with P&L responsibility for one...

  • Marketing Director

    1 month ago

    Atlanta, United States Lack + Daily Marketing Recruiting Experts Full time

    Headquartered in Atlanta, our client is a $10B global consumer products organization with more than 100 brands. The company's vision is to become a consumer led, innovation powerhouse and growth engine that is a force for good and an amazing place to work, grow and thrive! The Marketing Director is a critical leadership role with P&L responsibility for one...

  • Marketing Director

    1 month ago

    Atlanta, United States Lack + Daily Marketing Recruiting Experts Full time

    Headquartered in Atlanta, our client is a $10B global consumer products organization with more than 100 brands. The company's vision is to become a consumer led, innovation powerhouse and growth engine that is a force for good and an amazing place to work, grow and thrive! The Marketing Director is a critical leadership role with P&L responsibility for one...

  • Marketing Director

    4 weeks ago

    Atlanta, United States Lack + Daily Marketing Recruiting Experts Full time

    Headquartered in Atlanta, our client is a $10B global consumer products organization with more than 100 brands. The company's vision is to become a consumer led, innovation powerhouse and growth engine that is a force for good and an amazing place to work, grow and thrive! The Marketing Director is a critical leadership role with P&L responsibility for one...

  • Director of Marketing and Brand Experience

    1 month ago

    Atlanta, United States Atlanta History Center Full time

    Company Description The Atlanta History Center is located in one of Atlanta’s most vibrant neighborhoods and features 33-acre experience with award-winning exhibitions, historic houses, enchanting gardens, interactive activities, and a variety of year-round adult and family programs. We aim to reveal the magic, meaning, and context that gives rise to a...

  • Director of Marketing and Brand Experience

    4 weeks ago

    Atlanta, United States Atlanta History Center Full time

    Company Description The Atlanta History Center is located in one of Atlanta’s most vibrant neighborhoods and features 33-acre experience with award-winning exhibitions, historic houses, enchanting gardens, interactive activities, and a variety of year-round adult and family programs. We aim to reveal the magic, meaning, and context that gives rise to a...

  • Global Marketing Director

    1 week ago

    Atlanta, United States Lack + Daily Marketing Recruiting Experts Full time

    Headquartered in Atlanta, our client is a $10B global consumer products organization with more than 100 brands. The company's vision is to become a consumer led, innovation powerhouse and growth engine that is a force for good and an amazing place to work, grow and thrive! The Marketing Director is a critical leadership role with P&L responsibility for one...

  • Global Marketing Director

    2 weeks ago

    Atlanta, United States Lack + Daily Marketing Recruiting Experts Full time

    Headquartered in Atlanta, our client is a $10B global consumer products organization with more than 100 brands. The company's vision is to become a consumer led, innovation powerhouse and growth engine that is a force for good and an amazing place to work, grow and thrive! The Global Marketing Director is a critical leadership role with P&L responsibility...

  • Global Marketing Director

    2 weeks ago

    Atlanta, United States Lack + Daily Marketing Recruiting Experts Full time

    Headquartered in Atlanta, our client is a $10B global consumer products organization with more than 100 brands. The company's vision is to become a consumer led, innovation powerhouse and growth engine that is a force for good and an amazing place to work, grow and thrive! The Global Marketing Director is a critical leadership role with P&L responsibility...

  • Global Marketing Director

    2 weeks ago

    Atlanta, United States Lack + Daily Marketing Recruiting Experts Full time

    Headquartered in Atlanta, our client is a $10B global consumer products organization with more than 100 brands. The company's vision is to become a consumer led, innovation powerhouse and growth engine that is a force for good and an amazing place to work, grow and thrive! The Global Marketing Director is a critical leadership role with P&L responsibility...

  • Brand Marketing Manager

    2 weeks ago

    Atlanta, United States Medium Full time

    COMPANY OVERVIEW Walker & Company Brands, the maker of BEVEL, is a fast-growing consumer packaged goods (CPG) company that exists to make health and beauty simple for people of color. We do this by designing, developing, and testing products and services specifically tailored to our community’s needs and delivering on the promise of great customer service...

  • Creative Director

    2 weeks ago

    Atlanta, Georgia, United States Harbinger Marketing Full time

    Job Description Job Description Harbinger Marketing is looking to hire a full-time Creative Director.The CompanyHarbinger Marketing is a rapidly growing marketing company located in Tyrone, Georgia. Specializing in the small business sector, we are uniquely positioned to work closely with company owners directly. Ninety percent of the time, our marketing...

  • Brand Marketing Manager

    1 week ago

    Atlanta, United States Walker & Company Full time

    COMPANY OVERVIEW Walker & Company Brands, the maker of BEVEL, is a fast-growing consumer packaged goods (CPG) company that exists to make health and beauty simple for people of color. We do this by designing, developing, and testing products and services specifically tailored to our community's needs and delivering on the promise of great customer service...

  • Brand Marketing Manager

    3 weeks ago

    Atlanta, United States Walker & Company Full time

    COMPANY OVERVIEW Walker & Company Brands, the maker of BEVEL, is a fast-growing consumer packaged goods (CPG) company that exists to make health and beauty simple for people of color. We do this by designing, developing, and testing products and services specifically tailored to our community's needs and delivering on the promise of great customer service...

  • Brand Director, Coleman

    2 weeks ago

    Atlanta, United States Newell Brands Full time

    The Director, Global Brand Marketing position is a critical global leadership role at Newell with responsibility for the Coleman brand and direct leadership of end to end marketing including both the global marketing team as well as the regional mark Brand Director, Director, Leadership, Strategy, Marketing, Management, Retail, Business Services

  • Beauty Brand Director

    3 weeks ago

    Atlanta, United States 24 Seven Talent Full time

    BRAND DIRECTOR Hybrid: Based in Atlanta, GA Onsite Mon, Tue and Thur Salary: Up to 150K + bonus Relocation package available This is your chance to work with a brand within a family ofbrands in the natural and plant-based skin care and color cosmetics. This company is focused on high-quality, ingredient-driven beauty brands dedicated to innovation! They are...

  • Brand Director, Coleman

    2 weeks ago

    Atlanta, United States Yankee Candle Full time

    Job Description - Brand Director, Coleman (2402488) Brand Director, Coleman Job Number: 2402488 United States-Georgia-Atlanta Job Title: Director, Global Brand Marketing Location: Atlanta, GA Reports to: Vice President Brand Management Newell Brands: Newell is a leading $8B global consumer products organization with over 24,000 employees and more than 60...

  • Brand Director, Coleman

    2 weeks ago

    Atlanta, United States Newell Brands Full time

    Newell Brands Brand Director, Coleman Atlanta , Georgia Apply Now Job Title: Director, Global Brand Marketing Location: Atlanta, GA Reports to: Vice President Brand Management Newell Brands: Newell is a leading $8B global consumer products organization with over 24,000 employees and more than 60 beloved brands. In 2024, we installed a new global brand...