Marketing Director
2 weeks ago
Description
Job Description:
Paid vacation available at start
5 PTO Days
Paid Holidays
Monday - Friday 8:00 am to 5:00 pm
The Old Fort Banking Company is an employee-owned and operated financial institution, and a privately held subsidiary of Gillmor Financial Services, Inc. Established in 1916, the
bank is headquartered in Tiffin, Ohio. Old Fort Bank is known for our strong relationships with our clients and communities we serve. We have:
More than 100 associates
Approximately 27,541 clients
10 financial centers located in Bettsville, Clyde, Findlay, Fostoria, Fremont, Old Fort, Sugarcreek Township, Tiffin and Xenia.
Our Community is Our Cause
As a community-first bank, Old Fort Banking Company is proud to be a resource for local groups, organizations, and businesses. From charitable donations to sponsorships and involvement at local events, we take the time to help our communities thrive. Because when they succeed, we all do. It's about more than banking to us — it's about improving the places we call home.
We have established ourselves as a high performing community bank, measured in terms of our reputation for extraordinary client service, our ability to attract and retain the best and brightest people, and for the superior financial results we produce.
Your Role, Knowledge and Experience
The on site Marketing Director plans, organizes and directs Old Fort Bank’s marketing function. Ensures that marketing objectives and plans support the overall business goals and objectives. Directs the activities in the following areas: market research, advertising and promotion campaigns, and new product development.
Requirements
Responsible for coordinating the bank’s Social Media efforts. Monitors Bank social media sites for client service issues and ensures that appropriate response is posted in a timely manner. Designs, develops and manages implementation of written and graphical content for website and other social media platforms to provide information on products and services. Determines content and optimal delivery via internet media.
Assists in the coordination and execution of the bank’s marketing, communications, and public relations.
Coordinates promotions, facilitates and prepares news releases and coordinates activities with media and community organizations.
Has deep knowledge of the available services the bank offers and bank operations. Must be familiar with financial institution products and services.
Bachelor’s degree in marketing, business or consumer-related studies, or equivalent experience.
Minimum of one year in banking, one year in direct sales, one year in publishing or five years of marketing experience.
Other job duties as assigned.
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