Marketing Operations Manager

1 month ago

Lehi, United States Podium Full time

At Podium, our mission is to help local businesses win. Our lead conversion platform, powered by AI and integrations, helps local businesses convert leads faster, communicate easier, and make more sales. Every day, thousands of local businesses utilize our review management, communication, marketing, and payments products.

Our work and focus on helping local businesses thrive has been recognized across the industry, including Forbes' Next Billion Dollar Startups, Forbes' Cloud 100, the Inc. 5000, and Fast Company's World's Most Innovative Companies.

At Podium, we believe in fostering a culture that thrives on hiring and developing exceptional talent. Our operating principles serve as a compass, guiding daily behavior and decision-making, and ensure we hire people who will thrive at Podium. If you resonate with our operating principles and are energized by our mission, Podium will be a great place for you

We are seeking a talented and driven Marketing Operations Manager to join our team. This role will play a crucial part in optimizing our marketing system strategies, enhancing operational efficiency, and quarterbacking key growth initiatives for the marketing team.

As a Marketing Operations Manager, you will be responsible for overseeing the strategic and operational aspects of our marketing initiatives. First, you will set up, run, and optimize our marketing automation platform to create a scalable marketing system infrastructure. Second, you will work closely with the SVP of Marketing to quarterback key cross-functional initiatives and conduct ad hoc strategic analysis that enables the marketing team to successfully meet objectives.

What you will be doing:

  • Partner with marketing team members to identify pain points and alleviate with streamlined processes and tool automation
  • Own technical support and day-to-day operations for various types of marketing campaigns, creating automated processes and implementing improvements where necessary
  • Coordinate essential marketing initiatives by collaborating with cross-functional partners to define scope, oversee deliverables, allocate necessary resources, and develop project plans
  • Ensure the marketing team is enabled to measure and analyze their campaigns through self-serve reporting mechanisms
  • Be a MAP/marketing technology SME who provides training, resources, and reusable, standardized program templates for the marketing team
  • Work closely with other GTM ops, data science, and business applications teams to assist in executing cross-functional, strategic system projects
What you should have:
  • A sharp business mind and a proven ability to strategize and implement strategic programs from ideation to launch
  • A data-driven mindset and ability to excel at connecting the dots and solving complex problems
  • 3-5 years of hands-on Marketo (or related platforms) experience
  • Experience working in Salesforce (or related platforms) and a solid knowledge of the sync between the CRM and MAP
  • Understanding of a B2B SaaS marketing function, funnel, and digital marketing strategies & tactics
  • Comfort with data analysis (Excel, Google Sheets, light SQL a plus.)
  • Ability to troubleshoot, diagnose, and resolve system issues
  • Love for process design and optimization
  • Curiosity for how things work and high attentiveness to detail
  • Technical skills and familiarity with automation tools (e.g. Zapier)
Benefits:
  • Open and transparent culture
  • Life insurance, long and short-term disability coverage
  • Paid maternity and paternity leave
  • Fertility Benefits
  • Generous vacation time, plus three 4-day summer holiday weekends
  • Excellent medical, dental, and vision benefits
  • 401k Plan with competitive company matching
  • Bi-annual swag drops with cool Podium gear and apparel
  • A stellar HQ (Utah) gym with local professional coaches and classes offered
  • Onsite HQ (Utah) child care center, subsidized for employees
  • Additional benefits for fully remote employees

Podium is an equal opportunity employer. Podium provides equal employment opportunities (EEO) to all employees and applicants for employment without regard to race, color, religion, gender, national origin, sexual orientation, gender identity or expression, age, disability, genetic information, marital status or veteran status.

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