Associate Segment Marketing Manager
1 month ago
At Fortune Brands Innovations, we believe that our innovation and success are fueled by the passion of our people and the strength of our teams. Together, we work to fulfill dreams of home by aligning around common goals, being agile in the face of change, holding ourselves accountable, and acting with integrity and transparency. We succeed when everyone belongs and strive to build a Home for All where all associates can be their true, authentic selves at work. Learn more about our culture here
Job Description
RESPONSIBILITIES:
Loyalty Program Focus:
- Manage Moen's loyalty programs that support the multi-channel Pro segment and Wholesale Showroom
- Maintain on-going development of social platforms, loyalty websites and email marketing efforts, including the management of the creative and content development process
- Manage relationships with external partners/providers and collaborate with Moen Marketing, Sales, IT and Finance teams
- New product launch support as it relates to Pro segment and Showroom channel
- Manage monthly sales and cost forecasts and oversee monthly invoice accruals
- Oversee and conduct analyses/insights and reporting to manage the loyalty programs' success
- Analyze and follow competitive marketplace and trends; provide actionable insights to enhance loyalty programs
- Manage select Moen merchandising programs, including Gallery and Pro Merchandising
- Oversee the project management of merchandising roll outs and annual product refreshes
- Manage relationships and collaborate with Moen Merchandising, Marketing Communications, Sales, IT and Finance teams to ensure seamless execution
- Assist in managing the funding and forecasting process for merchandising
- Oversee and conduct analysis and insight to manage merchandising success
- Analyze competitive marketplace, follow trends and provide actionable insights to enhance merchandising programs
- Bachelor's degree in Business required, Marketing is preferred
- Minimum of 3 years of marketing experience to include a minimum of 1 year of experience working with external agencies/partners, merchandising, program management; Durable products experience is a strong plus
- Intermediate/Advanced skills in SAP, Qlik, Wordpress, Microsoft Excel, Word and PowerPoint
- Strong analytical skills, including the ability to arrive at insights from data
- Demonstrated ability to be a team player and to effectively work across a matrix environment
- Excellent written and verbal communication skills
- Willingness to travel up to approximately 10% of the time (domestically)
Additional Information
At Fortune Brands Innovations, we support the overall health and wellness of our associates by offering comprehensive, competitive benefits that prioritize all aspects of wellbeing and provide flexibility for our teammates' unique needs. This includes robust health plans, a market-leading 401(k) program with a company contribution, product discounts, flexible time off benefits (including half-day summer Fridays per policy), inclusive fertility / adoption benefits, and more. We offer numerous ERGs (Employee Resource Groups) to support inclusivity and our associates' feeling of belonging at work.
Fortune Brands Innovation (FBIN) is built on industry-leading brands and innovation within our operating segments: water, outdoors and security. We have an impressive track record of strong financial results, market outperformance and growth, which translates into career and professional growth opportunities for associates. Please visit our website at fbin.com to learn more
Equal Employment Opportunity
FBIN is an equal opportunity employer. FBIN evaluates qualified applicants without regard to race, color, religion, sex, gender identity or expression, national origin, ancestry, age, disability/handicap status, marital status, protected veteran status, sexual orientation, genetic history or information, or any other legally protected characteristic.
Reasonable Accommodations
FBIN is committed to working with and providing reasonable accommodations to individuals with disabilities. If, because of a medical condition or disability, you need a reasonable accommodation for any part of the application or interview process, please contact us at FBIN.Recruiting@fbhs.com and let us know the nature of your request along with your contact information.
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