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Marketing Analyst

2 months ago


Rancho Cordova, United States Tri Tool Inc Full time

Job Type Full-timeDescription**THIS IS NOT A REMOTE POSITION; THIS POSITION IS IN OFFICE IN RANCHO CORDOVA, CA****YOU MUST HAVE MARKETING EXPERIENCE**POSITION SUMMARY:We are seeking a detail-oriented and results-driven Marketing Analyst to join our dynamic team. As a Marketing Analyst, you will be responsible for gathering and analyzing marketing data, developing actionable insights, and supporting the strategic decision-making process to enhance our marketing efforts. If you have a passion for data, a knack for storytelling, and a keen understanding of market trends, we want to hear from youTYPICAL DUTIES:*Data Collection and Analysis: Collect and analyze data from various marketing channels, including digital, social media, email, and traditional media, to evaluate the effectiveness of marketing campaigns.*Market Research: Conduct market research to identify industry trends, consumer behavior, and competitive landscape. Provide recommendations based on research findings.*Performance Tracking: Develop and maintain dashboards and reports to monitor key performance indicators (KPIs) and measure the success of marketing initiatives.*Campaign Optimization: Analyze campaign performance and provide actionable insights to optimize future marketing strategies and tactics.*Trend Identification: Stay up-to-date with the latest marketing trends, tools, and best practices to ensure the company's marketing efforts are innovative and effective.*Collaboration: Work closely with the marketing team to support campaign planning, strategy development, and execution. Provide data-driven recommendations to improve marketing strategies.*Presentation: Prepare and present reports and insights to stakeholders, highlighting key findings and strategic recommendations. * denotes essential job functionRequirementsMINIMUM QUALIFICATIONS:Mechanical experience is highly desired. Proven experience as a Marketing Analyst or similar role. Experience with digital marketing, market research, or data analysis is highly desirable.Proficiency in data analysis tools and software (e.g., Excel, Google Analytics, Tableau, SQL). Familiarity with marketing automation platforms (e.g., HubSpot, Marketo) is a plus.Strong analytical and problem-solving skills with the ability to interpret complex data and translate it into actionable insights.Excellent verbal and written communication skills, with the ability to present complex information clearly and persuasively.High level of accuracy and attention to detail in data analysis and reporting.Ability to work collaboratively in a fast-paced, team-oriented environment.EDUCATION REQUIREMENTS:Bachelor's degree in Marketing, Business, Statistics, Data Science, or a related field. A Master's degree or relevant certification is a plus.PHYSICAL REQUIREMENTS:Employees must have the ability to perform the following physical demands for extended periods of time with or without assistance:Viewing computer screen/monitor Utilizing keyboardAnswering phone/making callsWORK ENVIRONMENT:Work is performed in a normal office environment with limited privacy and some exposure to background noise.DISCLAIMER:The above information on this description has been designed to indicate the general nature and level of work performed by employees within this classification. It is not designed to contain or be interpreted as a comprehensive inventory of all duties, responsibilities, and qualifications required of employees to this job. Employees are expected to follow their supervisor's instructions and to perform the tasks requested by their supervisors.Salary Description $27-$34 per hour depending on experience