Sales and Marketing Manager

4 weeks ago


Brooklyn, United States BHIRED Full time

A growing company in Brooklyn is looking for a sales and marketing manager to join their team.

Responsibilities:

  • Build marketing programs to support specific marketing objectives across different channels and segments in support of our overall strategic marketing plan
  • Market through various channels and segment databases working with large data set
  • Develop business cases for marketing programs at the proposal stage and make recommendations on marketing tactics
  • Evaluate the impact of marketing programs in achieving their stated objectives, including impact on lead flow, LTV and retention
  • Propose and manage marketing research projects to generate consumer insights in support of improved marketing strategy and communications
  • Recruit, hire, and train sales team
  • Set sales goals, compare performance to goals, and adjust goals as needed
  • Assess current team processes and procedures, identify opportunities for improvement, and implement them
  • Develop individual quotas and assign territories for team members
  • Provide detailed and accurate sales forecasts
  • Coach, mentor, and provide feedback to team members
  • Foster a competitive yet collaborative team environment
  • Assess individual performance through observation and measurement, and suggest corrective actions as needed
  • Partner with creative teams, other internal stakeholders, and external agencies and vendors
  • Lead the execution of marketing programs from start to finish, driving collaboration with the stakeholders and leveraging the right internal processes
  • Work with the other marketing teams, other internal stakeholders, and external agencies and vendors

Qualifications?:
  • Experience building complex marketing programs and reporting on the results
  • Bachelor's degree in Business, Marketing, Communications, or related field
  • Exposure to digital and direct response marketing
  • Competence as a creative writer with an eye for great emails and landing pages
  • Strong project management skills
  • Strong problem-solving ability, including metrics-driven thinking
  • Ability to travel as necessary

Salary: $80k-120k/Year

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