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Digital Marketing Director

1 month ago

Boston, United States Boston Partners Global Investors, Inc. Full time

Position: Digital Marketing Director

Department: Marketing

Report to: Head of Marketing

Company Summary:

Boston Partners is a global investment advisor with $103 billion in AUM and 175 employees. The firm was founded in 1995 and has its main office in Boston with other offices in New York, California, and London. Boston Partners is an indirect, wholly owned subsidiary of ORIX Corporation of Japan. Boston Partners specializes in value equity investment strategies using fundamental research and a disciplined investment process investing in companies with attractive value characteristics and strong business fundamentals where there is a catalyst for positive change.

Position Summary

The Digital Marketing Director will play a lead role in managing the evolution and operation of both our customer-facing digital properties and our internal marketing-related platforms. This is an entrepreneurial yet deeply collaborative role best suited to a hands-on self-starter with direct experience building digital capabilities in asset management. Its also an exciting opportunity to join a highly regarded and established asset manager looking to enhance its digital presence and engagement with customers.

Major Responsibilities

  • Manage digital content across the firms websites and social properties
  • Ensure website compliance
  • Increase digital engagement through new capabilities
  • Create robust digital tagging for site performance and reporting
  • Create the technical environment for search engine optimization
  • Onboard new technologies as needed
  • Work with existing and future digital partners across a range of capabilities
  • Manage the development and rollout of digital enhancements in partnership with our IT department and other stakeholders

Requirements

  • Expert knowledge of digital platforms and capabilities used in asset management
  • First-hand experience with data integrations and automation across multiple platforms
  • Strong relationship management skills
  • Knowledge of asset management products, distribution, and industry compliance
  • Ability to work collaboratively yet independently
  • Strong analytical skills
  • Detail oriented and highly organized

Qualifications

  • 10+ years of relevant experience in digital marketing within the asset management industry

The above declarations are not intended to be an all-inclusive list of the duties and responsibilities of the job described, nor are they intended to be such a listing of the skills and abilities required to do the job. Rather, they are intended only to describe the general nature of the job. We are an equal opportunity employer and value diversity in the workplace. All qualified applicants will receive consideration for employment without regard to race, color, religion, sex, national origin, disability status, protected veteran status, or any other characteristic protected by law.

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