VP/SVP/Director/Head of Marketing
4 weeks ago
Marketing Leader (Title Level DOE)
Hybrid in Century City
Also open to: Chicago, Dallas, NYC, Atlanta
HANDS-ON - creates and executes all marketing with small team
As the corporate marketing leader, you will provide overall vision, leadership, strategy, and execution of all marketing programs and initiatives for our wealth management client with almost $18B in AUM. This role will develop a complete marketing function that delivers branding, digital presence, demand generation, content, research, and thought leadership. You will work with senior management to set the standard and be accountable for providing marketing direction to maximize business success.
Duties and Responsibilities:
Partner with senior-level executives to develop and implement our marketing strategy and corporate communications.
Lead go to market strategies for diversifying sales and revenue streams via digital and social channels
Oversees the timely development and execution of content creation, marketing materials, campaigns, advertising and projects.
Develop a strong and consistent creative vision, relevant to our target audience to drive results.
Manage the internal marketing team (and outside agencies) to achieve strategic goals
Analyzes market research, trends, projections and innovations to grow the business.
Lead PR initiatives and campaigns for the firm – driving for recognition is a must.
Lead new initiatives and coordinating marketing projects from start to finish.
Overseeing website, social media marketing strategy and content marketing.
Requirements:
Bachelor’s degree in business, marketing, communications, or related field.
A minimum of 8 years of experience in a related marketing position
Proven ability to lead teams (minimum 5 years)
Experience with digital marketing forms – social media and content marketing
Strong copywriting skills
High competence in project and stakeholder management in a fast-paced environment
Excellent interpersonal, written and oral communication skills
High attention to detail
Proven ability to manage budget
Proven ability for leading campaigns (minimum 5 years)
Possesses Technical skills, knows the tools of the trade
Has grit and is highly proactive
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