![TOCA Football](https://media.trabajo.org/img/noimg.jpg)
Director, Digital Marketing
1 month ago
Reports To: Vice President, Marketing
Location: Remote - Atlanta, GA, Dallas, TX or Southern California (Preferred)
Compensation: Competitive salary with bonus opportunities
Benefits: Health, Vision, Dental, 401K, and Paid Time Off
Position Overview: We are seeking a highly skilled and strategic Director of Digital Marketing to lead our marketing efforts aimed at driving user acquisition, engagement, and retention. The ideal candidate will have a strong background in data-driven marketing, with a proven track record of implementing successful growth strategies across various digital channels. This role requires a combination of analytical prowess, creative thinking, and leadership skills to drive impactful results and scale our business.
What You’ll Do:
Develop and Execute Growth Strategies: Lead the development and implementation of comprehensive digital growth marketing strategies to drive user acquisition, engagement, and retention across various digital channels, including but not limited to SEM, SEO, social media, email, content marketing, paid search, paid social and partnerships.
Data Analysis and Optimization: Utilize data analytics tools to track, measure, and analyze key performance metrics, including user acquisition costs, conversion rates, churn, and lifetime value. Use insights derived from data analysis to optimize marketing campaigns and improve overall performance.
Team Leadership and Management: Build and lead a high-performing digital marketing team, providing guidance, mentorship, and support to team members. Foster a collaborative and innovative team culture focused on driving results and achieving business objectives.
Cross-Functional Collaboration: Collaborate closely with other departments, including product development, design, sales, and customer support, to align marketing initiatives with overall business goals and objectives. Foster strong cross-functional relationships to ensure seamless execution and alignment across teams.
Experimentation and Testing: Drive a culture of experimentation and testing within the marketing team, continuously testing new channels, messaging, and creative strategies to identify opportunities for growth and optimization.
Budget Management: Manage the digital marketing budget effectively, allocating resources strategically to maximize ROI and achieve business objectives.
Market Research and Competitive Analysis: Stay informed about industry trends, market dynamics, and competitive landscape to identify opportunities and threats. Conduct regular market research and competitive analysis to inform marketing strategies and tactics.
Reporting and Performance Tracking: Prepare regular reports and presentations for senior leadership, providing insights into key marketing metrics, campaign performance, and progress towards goals. Use data-driven insights to inform strategic decision-making and drive continuous improvement.
Vendor Management: Select and manage relationships with external vendors, agencies, and partners ensuring clear alignment of goals and objectives.
Who You Are:
Bachelor's degree in Marketing, Business Administration, or related field; MBA preferred.
7+ years of experience in digital marketing, with a proven track record of driving user acquisition and revenue growth in a multi-location environment.
Extensive experience using HubSpot. Proficiency in CRM Software, marketing and productivity tools, i.e. Tableau, Mind Body, Daysmart, Clickup, Looker, Miro, and Hotjar.
Strong analytical skills and proficiency in data analytics tools such as Google Analytics.
Experience managing and leading a high-performing marketing team, with a focus on collaboration, mentorship, and professional development.
Deep understanding of digital marketing channels and tactics, including SEM, SEO, social media, email marketing, content marketing, and partnerships.
Excellent communication skills, with the ability to articulate complex ideas and strategies clearly and concisely.
Strategic thinker with a results-driven mindset and a passion for driving growth and innovation.
Strong leadership skills, with the ability to inspire and motivate team members to achieve their full potential.
Demonstrated ability to thrive in a fast-paced, dynamic environment and adapt quickly to changing priorities and business needs.
Passion for soccer and the sports industry is a plus.
What Does Success Look Like?
30 Days: Deep understanding with all digital levers
60 Days: Surface and implement suggested immediate optimizations
90 Days: Reportable, positive results from suggested optimizations
What's Next?
Submit your application today to start the journey of joining the TOCA squad
#J-18808-Ljbffr
We have other current jobs related to this field that you can find below
-
Director, Digital Marketing
4 weeks ago
Costa Mesa, United States TOCA USA Full timeJob DescriptionJob DescriptionAt TOCA, we are passionate about people and the power of sport. We believe in creating an environment that becomes the “third home” for our guests — where they learn, where they live, and where TOCA becomes the place where they play. Whether they’re kicking a soccer ball for the first time, focused on finding their best,...
-
Director, Digital Marketing
2 months ago
Costa Mesa, United States TOCA USA Full timeJob DescriptionJob DescriptionAt TOCA, we are passionate about people and the power of sport. We believe in creating an environment that becomes the “third home” for our guests — where they learn, where they live, and where TOCA becomes the place where they play. Whether they’re kicking a soccer ball for the first time, focused on finding their best,...
-
Art Director
2 months ago
Costa Mesa, United States Z SUPPLY Full timeZ SUPPLY is an established California lifestyle Women's apparel brand that is leading the space for casual, comfortable style. Located in the heart of Orange County, we are passionate about staying true to our roots and living a life of good vibes in and out of the office. We have an exciting new opportunity for an experienced Art Director to join our...
-
Art Director
2 months ago
Costa Mesa, United States Z SUPPLY Full timeZ SUPPLY is an established California lifestyle Women's apparel brand that is leading the space for casual, comfortable style. Located in the heart of Orange County, we are passionate about staying true to our roots and living a life of good vibes in and out of the office. We have an exciting new opportunity for an experienced Art Director to join our...
-
Marketing Coordinator
2 weeks ago
Costa Mesa, United States Clark Studios Full timeMarketing CoordinatorThis is an entry level position at a Design and Marketing Agency. Clark Studios is a full-service marketing agency that specializes in providing creative solutions to help our clients grow and succeed. We are dedicated to delivering exceptional marketing campaigns, print design, digital advertising, and social media management. We are...
-
Marketing Coordinator
2 weeks ago
Costa Mesa, United States Clark Studios Full timeMarketing CoordinatorThis is an entry level position at a Design and Marketing Agency. Clark Studios is a full-service marketing agency that specializes in providing creative solutions to help our clients grow and succeed. We are dedicated to delivering exceptional marketing campaigns, print design, digital advertising, and social media management. We are...
-
Marketing Manager
2 weeks ago
Costa Mesa, United States AHV Communities Full timeThe Marketing Manager will serve as an integral member in playing a key role in marketing at AHV Communities and in the growth of AHV Communities Master Planned Rental Communities of attached and detached single family homes and townhomes.The position will work closely with executive management, development, asset management and property management to...
-
Marketing Manager
2 weeks ago
Costa Mesa, California, United States AHV Communities Full timeThe Marketing Manager will serve as an integral member in playing a key role in marketing at AHV Communities and in the growth of AHV Communities Master Planned Rental Communities of attached and detached single family homes and townhomes.The position will work closely with executive management, development, asset management and property management to...
-
Director
1 month ago
Costa Mesa, United States Intelligent Discovery Sol Full timeJob DescriptionJob DescriptionCOMPANY INTRODUCTIONIn a digital world, it has become essential for corporations and law firms to find new and effective ways to leverage data. At iDS, we help clients turn data from a liability to an asset - giving them the opportunity to control the narrative and make informed decisions for the client and case team.Over the...
-
Chief Marketing Officer
5 days ago
Costa Mesa, United States PolarPro Full timeCompany DescriptionFounded on the mission to enhance the outdoor filming experience, PolarPro designs innovative products to help capture epic content. Based in Costa Mesa, CA, the team consists of action sport enthusiasts and cinematographers who create solutions inspired by real experiences and genuine needs. Offering a diverse range of custom-designed...
-
Chief Marketing Officer
5 days ago
Costa Mesa, United States PolarPro Full timeCompany DescriptionFounded on the mission to enhance the outdoor filming experience, PolarPro designs innovative products to help capture epic content. Based in Costa Mesa, CA, the team consists of action sport enthusiasts and cinematographers who create solutions inspired by real experiences and genuine needs. Offering a diverse range of custom-designed...
-
Chief Marketing Officer
2 days ago
Costa Mesa, United States Apartment Association of Orange County Full timeCompany DescriptionFounded on the mission to enhance the outdoor filming experience, PolarPro designs innovative products to help capture epic content. Based in Costa Mesa, CA, the team consists of action sport enthusiasts and cinematographers who create solutions inspired by real experiences and genuine needs. Offering a diverse range of custom-designed...
-
Costa Mesa, United States Planet Green Search Full timeMarketing Manager What you will be doing: Manage the marketing strategy and execution for lease-ups and stabilized communities Collaborate with internal team members to develop initial marketing deliverables for new lease-up communities Coordinate with 3rd party vendors on print, collaterals, digital campaigns, renderings, photography, videography, and...
-
Marketing Manager
3 weeks ago
Costa Mesa, United States AHV Communities Full time*Must be able to work in the Costa Mesa, CA office* Job Description: The Marketing Manager will serve as an integral member in playing a key role in marketing at AHV Communities and in the growth of AHV Communities Master Planned Rental Communities of attached and detached single family homes and townhomes. The position will work closely with executive...
-
Marketing Content Specialist
2 months ago
Costa Mesa, United States Financial Partners Credit Union Full timeThe Marketing Content Specialist is responsible for content creation across platforms and media. This person will develop and write engaging and relevant content for various marketing channels, including blog posts, social media, emails, newsletters and website content. The Content Specialist will also use video editing and production skills to create...
-
Marketing Manager
1 month ago
Costa Mesa, United States Planet Green Search Full timeMarketing ManagerWhat you will be doing:Manage the marketing strategy and execution for lease-ups and stabilized communitiesCollaborate with internal team members to develop initial marketing deliverables for new lease-up communitiesCoordinate with 3rd party vendors on print, collaterals, digital campaigns, renderings, photography, videography, and...
-
Marketing Manager
2 months ago
Costa Mesa, United States AHV Communities Full time*Must be able to work in the Costa Mesa, CA office* Job Description: The Marketing Manager will serve as an integral member in playing a key role in marketing at AHV Communities and in the growth of AHV Communities Master Planned Rental Communities of attached and detached single family homes and townhomes. The position will work closely with executive...
-
Marketing Manager #ESF7690
1 month ago
Costa Mesa, United States ExpertHiring Full timeJob DescriptionJob DescriptionJob Type : Full TimeLocation : Costa Mesa, TexasPay : Great Pay!Job Description What you will be doing:Manage the marketing strategy and execution for lease-ups and stabilized communitiesCollaborate with internal team members to develop initial marketing deliverables for new lease-up communitiesCoordinate with 3rd party vendors...
-
Social Media
3 weeks ago
Costa Mesa, United States Mother's Market Full timeDescription Pay Range : $16.00 hour Key Responsibilities: Monitor all social media platforms for trending news, ideas and feedback Engage with in-store partners (brands we carry) and influencers on social media platforms Create social media content Contribute to the management of our social media platforms Help with marketing events when needed Assist with...
-
Director of Sales and Marketing
1 week ago
Mesa, United States Arbor Rose Senior Care Full timeWe are hiring-Director of Sales and Marketing! The best salespeople will tell you that they are not salespeople at all, they just love what they do and they personally believe in the product they are selling. Are you ready to love what you do? We are looking for a Sales and Marketing Director that has a sincere passion for seniors and truly believes that our...