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Development Officer, Digital and Direct Fundraising
2 months ago
This is a full-time 40 hour a week position. Position is hybrid with 2-3 days in office required.THE POSITION:The primary responsibilities of the Development Officer, Digital and Direct Fundraising requires a comprehensive understanding of and background in digital and direct fundraising principles and practices, a high level of professionalism, collegiality, self-motivation and a strong belief in the mission and principles of the MSPCA - Angell. The Development Officer will possess the ability to work collaboratively with the Development team and all of the other departments of MSPCA -Angell, including our Marketing and Social Media team, veterinary staff and volunteer leadership.Some of the duties include:Develop, design, plan and implement the fundraising strategies for our direct and digital fundraising programsWork cross-functionally to drive revenue via direct response channels; create tailored marketing and fundraising plans for high value donor segments; lead the vision for fundraising innovation in digital channels (i.e. social and charity streaming)Oversee the strategic development of the annual fundraising calendars for direct response channels targeted to core donors, including end-to-end donor lifecycle management: acquisition, loyalty, engagement, and sustainer focused messaging.Provides strategic leadership on audience targeting and segmentation; uses reporting, analytics, and KPIs to make data-driven decisions.Responsible for direct response channel operations including related fulfillment, donor services, donor data hygiene, and issue resolutionCollaborates with internal lines of business, vendors, and other key stakeholders to: identify market opportunities for new revenue / expense reduction, create business cases, and execute on implementation.Oversees the vision and creation of fundraising strategies and plans in social channels.Act as subject matter expert to support market research and analytics related to direct response.Collaborate with program leads and hospital leadership to source and develop compelling mission stories to be used in our digital and direct appeals.When needed, adjust and pivot our strategy to accommodate time sensitive stories that will inspire our donors to support.WHO WE ARE:The Boston MSPCA-Angell is one of the oldest and most venerable humane organizations in the world, and working in an environment that clearly delivers on its mission of advancing the health and welfare of animals adds an important dimension to our work.APPLICANT REQUIREMENTS: Bachelor's Degree in Marketing, Business Administration or related fieldA minimum of 3-5 years working in the direct and digital fundraising spaceAbility to deal diplomatically with all internal and external clients.The ability to take the initiative to work independentlyDemonstrate good judgment and willingness to positively influence others.Collaborative working style and the skills to translate concepts into actionable plans.Capable of taking ownership and initiative to propose ideas and solutions to problems.Possess and demonstrate knowledge of the department's functions and protocols.Excellent communication skills.Highly organized & efficient.OUR BENEFITS:Our compensation package includes health, dental and life insurance, 403(b) retirement plan, tuition reimbursement, paid holidays, sick, and vacation time, employee discounts for pet health care, and free on-site parking.If you are interested in working for an organization where your work is an important part of a respected and caring non-profit, this may be the career change you are looking for.
