Marketing Communications Manager Chesapeake Utilities Corporation Location: Florida Category: M[...]

4 weeks ago


Orlando, United States Electricenergyonline Full time

Your role in our success:

The Marketing Communications Manager is responsible for developing and implementing marketing communication strategies aimed at increasing and retaining customers and effectively promoting the company's energy conservation programs. This role will work closely with business development, customer service, and operations to help grow the customer base and support customer retention; while also liaising with internal teams and external providers to execute various marketing initiatives. The Marketing Communications Manager will become a subject matter expert over their assigned brands and services as well as the customer base they serve. They also ensure that public awareness messaging is effectively and properly communicated to customers while also establishing efficiencies and consistency in companywide communications efforts where possible. Additionally, this role supports community affairs sponsorships for their assigned territories and brands.

What you'll be working on

Develops marketing communications plans guided by department objectives

Measures and analyzes campaign performance on a routine basis, and reports findings to leadership periodically

Tracks key business drivers, market issues, and the latest trends in communications techniques to find innovative solutions that drive sales productivity.

Works independently and makes business decisions with guidance from leadership.

Leads cross-functional teams or projects.

Utilizes experience, judgment and precedents to recommend best practices.

Explains information to others in a straightforward manner.

Focuses on work that promotes collaboration, standardization, consistency and scale.

Oversees Mandatory Messaging Campaigns for assigned territories and services.

Record keeping and compliance.

Comfortable creating and giving presentations to internal and external audiences.

Who you are...

Three to five years of related work experience.

Bachelor's Degree

Strategist-level knowledge and experience in marketing communications.

Experience with CRM, Marketing Platforms (Salesforce and Hubspot).

Able to create, analyze and report critical information to senior management.

Detailed-oriented, analytical, and strategic mindset.

Strong time management and project management skill set.

High level of initiative.

Proficient computer skills (i.e. word processing and spreadsheet).

Strong interpersonal and networking skills.

Excellent verbal, written and public speaking skills.

Bilingual - English & Spanish a plus.

Read the full posting.

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